Portfolio / Yahoo! GM National, Regional, Dealer Promotion Opportunities and Lead Capture UX Design Strategy
UX Mockups Presentation
Company DescriptionAt Yahoo! I worked within the Cost-per-Lead (CPL) group and focused on lead generation, performance marketing, and brand advertising primarily for the finance and mortgage industries.
This presentation shows national, regional, and dealer promotion placement opportunities plus the lead capture experience (or customer user flow) steps.