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Helmet City eCommerce Website Design
Product Detail Page
Project Description:
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Insightly.com Pricing Page Test Variations
Pricing Toggle And Reversed Plan Order
Project Description: Presented here are several iterations of the Pricing page I coded or co-designed/developed and maintained 3013 through 1016 while working with the Insightly marketing team, internal designers, and external vendors. Variations were tested using Optimizely and services such as Experiment Engine for A/B testing and conversion optimization along with KissMetrics and Google Analytics for click path tracking. Occasionally I contributed to the visual design while staying true to the look and feel of the Insightly brand. Additionally I occasionally contributed test suggestions based on best practices research, reviewing reported successes on other sites and competitive analysis. Several other versions were created as well, such as using different visual treatments for the title area and plan blurbs. etcetera.
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Adobe EchoSign Website Redesign Phase 2 Examples
Pricing Page
Project Description:
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Insightly.com Responsive Website Design
Pricing Page
Project Description: Initial layouts were created by another designer for the desktop screen width then handed-off for me to develop the alternate layouts for mobile devices. I coded layouts to be flexible so they worked on as many devices as possible. With only a couple exceptions, all pages were coded with four primary target sizes in mind beginning with the "mobile first" methodology. Additional media-query breakpoints were created when content areas within the layouts did not degrade gracefully when being resized. Standard sizes I would test and create media-queries for where 480x320 for iPhone landscape mode, 320x480 for iPhone portrait mode, 768x1024 for iPad portrait mode, and 1024x768 for iPad landscape mode and desktop use cases.
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BreathalyzerSuperstore.com Affiliate Website Design
Price Category Page
Project Description:
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KHN Solutions Website Design
Press Coverage Page
Project Description:
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BACtrack Breathalyzers Website Redesign
Press Coverage Page
Project Description:
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Kwanzoo Website Redesign
Premium Services Information Page
Project Description:
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FreelanceWebDesigner.com Website Design
Portfolio Page
Project Description: My old site promoting freelance services. The initial idea was to create a look that was inviting and fun to interact with but also futuristic and indicated a technical savviness, perhaps like an interface you'd see in a the Jetsons TV cartoon. This is the result of that direction which combines French curve shapes (a traditional design element) with an electric spark (signifying the electronic age or futuristic direction) to give the design element some life and make ot ‘pop’.
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KHN Solutions Website Design
Partners Page
Project Description:
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Insightly.com Pricing Page Test Variations
Page Created Specifically for Visitor Traffic Coming From Mobile Phones Only
Project Description: Presented here are several iterations of the Pricing page I coded or co-designed/developed and maintained 3013 through 1016 while working with the Insightly marketing team, internal designers, and external vendors. Variations were tested using Optimizely and services such as Experiment Engine for A/B testing and conversion optimization along with KissMetrics and Google Analytics for click path tracking. Occasionally I contributed to the visual design while staying true to the look and feel of the Insightly brand. Additionally I occasionally contributed test suggestions based on best practices research, reviewing reported successes on other sites and competitive analysis. Several other versions were created as well, such as using different visual treatments for the title area and plan blurbs. etcetera.
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OxiClean Tic-Tac-Toe Theme Landing Page
Project Description:
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Insightly.com Pricing Page Test Variations
Overlay Used To Emphasize Difference Between The Two Signup Paths
Project Description: Presented here are several iterations of the Pricing page I coded or co-designed/developed and maintained 3013 through 1016 while working with the Insightly marketing team, internal designers, and external vendors. Variations were tested using Optimizely and services such as Experiment Engine for A/B testing and conversion optimization along with KissMetrics and Google Analytics for click path tracking. Occasionally I contributed to the visual design while staying true to the look and feel of the Insightly brand. Additionally I occasionally contributed test suggestions based on best practices research, reviewing reported successes on other sites and competitive analysis. Several other versions were created as well, such as using different visual treatments for the title area and plan blurbs. etcetera.
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IMVU Landing Page Based On Site Tuners Design
Original Version
Project Description: The original landing page design was received from SiteTuners a couple weeks after a conference call and some minor back and forth discussions. General page design was based on successes previously seen when specifically sending Facebook traffic to game site signups, such as Farmville. Eventually I created the newer redesigned version which was more closely aligned with the IMVU visual language and a dedicated front-end developer optimized my initial prototype code and was able to produce even better conversion.
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BusinesSuites Website Redesign
Office Locations Page
Project Description:
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Breathalyzer.net Email Newsletter Template Design
November Issue
Project Description:
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StormVentures.com Website Redesign
News Page
Project Description:
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LeadsCon.com Landing Page Creator
New York Event Example
Project Description: Event organizer needed an easy way to create individual landing pages for several targeted offers geared towards partners, vendors, past attendees, for speaker promotions, trade groups, magazine audiences, and the general public. Each landing page offered special discounts and was only accessible at a special link which potential customers would receive via email campaigns or see in an ad somewhere. By creating templates for the East Coast and West Coast events that could easily be updated on the backend, dozens of landing pages were created by the event manager without needing additional coding or design cycles each time.
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MyOfferPal: WebRoot, Spy Sweeper Campaign
New Prospect HTML Email
Project Description:
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Insightly.com Pricing Page Test Variations
New Features Highlighted and Header Updated
Project Description: Presented here are several iterations of the Pricing page I coded or co-designed/developed and maintained 3013 through 1016 while working with the Insightly marketing team, internal designers, and external vendors. Variations were tested using Optimizely and services such as Experiment Engine for A/B testing and conversion optimization along with KissMetrics and Google Analytics for click path tracking. Occasionally I contributed to the visual design while staying true to the look and feel of the Insightly brand. Additionally I occasionally contributed test suggestions based on best practices research, reviewing reported successes on other sites and competitive analysis. Several other versions were created as well, such as using different visual treatments for the title area and plan blurbs. etcetera.
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Narus.com Website Design
Project Description:
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WorkInTexas.com Website Redesign
My Portfolio Page
Project Description:
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TixNix Landing Pages Based on Accident Type
Motorcycle Accident
Project Description:
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Insightly.com Responsive Website Design
Mobile Only Pricing Page
Project Description: Initial layouts were created by another designer for the desktop screen width then handed-off for me to develop the alternate layouts for mobile devices. I coded layouts to be flexible so they worked on as many devices as possible. With only a couple exceptions, all pages were coded with four primary target sizes in mind beginning with the "mobile first" methodology. Additional media-query breakpoints were created when content areas within the layouts did not degrade gracefully when being resized. Standard sizes I would test and create media-queries for where 480x320 for iPhone landscape mode, 320x480 for iPhone portrait mode, 768x1024 for iPad portrait mode, and 1024x768 for iPad landscape mode and desktop use cases.
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