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Insightly Homepage Evolution (2013-2016)
Version 1
Project Description: From 2013 through 2016 I was the front-end developer for Insightly.com in charge of translating layered Photoshop PSD or Sketch files into HTML, CSS, and Javascript.
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BusinesSuites Prospective Client Email
Version 1
Project Description:
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ReallyGreatRate Home Loan Landing Page
Version 1
Project Description:
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AssembledFashion.com Website
Venue Page
Project Description: Assembled Fashion was a brief sub-brand of General Assembly created for this fashion themed conference. Initially when my client had the fashion conference idea I had started designing an entirely different looking website. But as General Assembly became involved with putting on the conference I adopted they're look and feel. It's always an interesting experience adopting another designers look and feel and discovering a new style to work with.
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TixNix Landing Pages Based on Accident Type
Trucking Accident
Project Description:
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TixNix Landing Pages Based on Accident Type
Traffic Ticket
Project Description:
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Quotes.pro Website Design
Texas Life Insurance Landing Page Design
Project Description: Quotes.pro was all about generating sales leads for the auto, health, home, and life insurance industries. The site consisted of landing pages for the four insurance verticals plug geo-targeted landing pages based on the visitors U.S. state location. Articles and url structure included targeted keywords to help generate natural SEO traffic as well (such as if someone searched Google for "Texas auto insurance") and the geo-targeted landing pages provided relevant high-quality content (500 word crowd sourced articles) for AdWords campaigns with headlines such as "Shop Texas Auto Insurance".
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Quotes.pro Website Design
Texas Home Insurance Landing Page Design
Project Description: Quotes.pro was all about generating sales leads for the auto, health, home, and life insurance industries. The site consisted of landing pages for the four insurance verticals plug geo-targeted landing pages based on the visitors U.S. state location. Articles and url structure included targeted keywords to help generate natural SEO traffic as well (such as if someone searched Google for "Texas auto insurance") and the geo-targeted landing pages provided relevant high-quality content (500 word crowd sourced articles) for AdWords campaigns with headlines such as "Shop Texas Auto Insurance".
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Quotes.pro Website Design
Texas Health Insurance Landing Page Design
Project Description: Quotes.pro was all about generating sales leads for the auto, health, home, and life insurance industries. The site consisted of landing pages for the four insurance verticals plug geo-targeted landing pages based on the visitors U.S. state location. Articles and url structure included targeted keywords to help generate natural SEO traffic as well (such as if someone searched Google for "Texas auto insurance") and the geo-targeted landing pages provided relevant high-quality content (500 word crowd sourced articles) for AdWords campaigns with headlines such as "Shop Texas Auto Insurance".
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Quotes.pro Website Design
Texas Auto Insurance Landing Page Design
Project Description: Quotes.pro was all about generating sales leads for the auto, health, home, and life insurance industries. The site consisted of landing pages for the four insurance verticals plug geo-targeted landing pages based on the visitors U.S. state location. Articles and url structure included targeted keywords to help generate natural SEO traffic as well (such as if someone searched Google for "Texas auto insurance") and the geo-targeted landing pages provided relevant high-quality content (500 word crowd sourced articles) for AdWords campaigns with headlines such as "Shop Texas Auto Insurance".
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Insightly.com Pricing Page Test Variations
Testing Orange Info Icon Rollover in Features Chart and Learn More Info Area
Project Description: Presented here are several iterations of the Pricing page I coded or co-designed/developed and maintained 3013 through 1016 while working with the Insightly marketing team, internal designers, and external vendors. Variations were tested using Optimizely and services such as Experiment Engine for A/B testing and conversion optimization along with KissMetrics and Google Analytics for click path tracking. Occasionally I contributed to the visual design while staying true to the look and feel of the Insightly brand. Additionally I occasionally contributed test suggestions based on best practices research, reviewing reported successes on other sites and competitive analysis. Several other versions were created as well, such as using different visual treatments for the title area and plan blurbs. etcetera.
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Yahoo! Personals AdInterax Banner Ads
Testing Matrix
Project Description: AdInterax built tools to create rich media advertising solutions within the browser that where interactive and could include animations, streaming video, and forms and could slide across the screen over webpage content. As a test using forms within ads I created these personals ads based on already existing photo assets. Variations included showing the form automatically, having the form slide into view, requiring a click to expand the ad to view form.
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FreelanceWebDesigner.com Website Design
Testimonials Page
Project Description: My old site promoting freelance services. The initial idea was to create a look that was inviting and fun to interact with but also futuristic and indicated a technical savviness, perhaps like an interface you'd see in a the Jetsons TV cartoon. This is the result of that direction which combines French curve shapes (a traditional design element) with an electric spark (signifying the electronic age or futuristic direction) to give the design element some life and make ot āpopā.
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Insightly.com Pricing Page Test Variations
Test Simplifying Features Chart By Presenting Integrations and Plan Limits In Rollovers
Project Description: Presented here are several iterations of the Pricing page I coded or co-designed/developed and maintained 3013 through 1016 while working with the Insightly marketing team, internal designers, and external vendors. Variations were tested using Optimizely and services such as Experiment Engine for A/B testing and conversion optimization along with KissMetrics and Google Analytics for click path tracking. Occasionally I contributed to the visual design while staying true to the look and feel of the Insightly brand. Additionally I occasionally contributed test suggestions based on best practices research, reviewing reported successes on other sites and competitive analysis. Several other versions were created as well, such as using different visual treatments for the title area and plan blurbs. etcetera.
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Yahoo! WebLoanDeals.com Landing Page
Tall Version 2
Project Description: A few of the initial layouts created for testing.
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Yahoo! WebLoanDeals.com Landing Page
Tall Version 1
Project Description: A few of the initial layouts created for testing.
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Syndero Onlingo āLearn Spanish Freeā Landing Page
Project Description:
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BACtrack Breathalyzers Website Redesign
Support Page
Project Description:
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BestDegrees.us Website Design
Submission Success Page
Project Description: A project me and another guy at Yahoo! developed outside of work to see if we could sell EDU vertical leads. We used the .us domain name extension based on some insight we had that U.S. colleges have a strong appeal to non-U.S. citizens who would like to come to the U.S. for college. I tried to keep the visual design clean and simple, though the photo of the girl starring at you might be a little distracting.
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BestDegrees.us Website Design
Submission Error Notifications
Project Description: A project me and another guy at Yahoo! developed outside of work to see if we could sell EDU vertical leads. We used the .us domain name extension based on some insight we had that U.S. colleges have a strong appeal to non-U.S. citizens who would like to come to the U.S. for college. I tried to keep the visual design clean and simple, though the photo of the girl starring at you might be a little distracting.
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HPShopping.com Back-to-School Shopping Guide
Study Anywhere: Quad
Project Description:
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HPShopping.com Back-to-School Shopping Guide
Study Anywhere: Library
Project Description:
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HPShopping.com Back-to-School Shopping Guide
Study Anywhere: Dorm Room
Project Description:
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MyOfferPal: WebRoot, Spy Sweeper Campaign
Step 3: Thank You Confirmation Page
Project Description:
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