Portfolio / Kwanzoo Customer Widget Ad Development Experience

Step 1: Customer makes initial ad layout selection based on simple examples with placeholder content.

Note: Users may need to try different layouts to find which layout works best for their content. Providing examples with actual content based on different verticals could help them decide.

Step 2: Content development considerations

As users enter content the layout areas expand as they are populated. Content can be typed into form fields and images uploaded to the service.

To create this layout the user would have to:

• Select black background colors for content areas and red for the headline background.
• Upload the first product image which shows four products in one image
• Upload the second product image which shows Red Alert 3
• Upload the EA logo image for first screen
• Upload the Red Alert 3 logo image for last screen
• Type in text for the headline, copywrite, and the button text
• Change text color to white and adjust font size and font weight.

In this example no supporting text was typed in (user decided to use headline area instead) so the area that would hold supporting is collapsed or goes away.

You could put the text "You are a hardcore gamer..." in the supporting text area if you like. It's your preference.

Step 3: Resulting dynamic ad is then displayed for review and potentially further editing.

The big question I think is if users will be able to edit font properties using a MS Word like interface (using TinyMCE Javascript library), or if we have to create separate text entry fields for each font style.