Portfolio / Adteractive “Special Offer Announcement - Free $500 Kmart Gift Card” Campaign

Company Description

Adteractive was a performance-based advertising and marketing company in San Francisco focused on lead generation for its clients and partners. They generated customer acquisitions and billed for each new prospective lead on a CPA basis. After I was hired in 2007 Adteractive received it’s first ever venture capital investment of $5.1M and was valued at over $125M.