Portfolio / Industries / Media and Entertainment
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IMVU âDress Up for Grown Upsâ Campaign
Additional Alternates Tested
Project Description: Here we initially tested a few different taglines, models, clothing, and backgrounds using the 300x250 format. After determining which combination produced the best results additional ad sizes were created. Eventually localized versions for ten different geo-tarted audiences as well. Versions were also created to blend in with specific web site placements so they didn't stand out as being ads too much.
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IMVU âAvatarâ Movie Theme Campaign
Additional Banner Ad Sizes
Project Description: After going through several alternate looks for the avatar â including different poses, clothing, and background environments â we settled on going with this direction and tested a few different headline and button text combinations. Based on the direction landing page tests were also done and eventually the IMVU homepage included the design in the main image rotation.
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IMVU âHarlequin Poseâ Banner Ads
Additional Banner Ad Sizes Created After Testing
Project Description: Two concepts initially created for testing before additional sizes created of the winning design direction.
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IMVU âDress Up for Grown Upsâ Campaign
Additional Banner Ad Sizes Created After Testing â 12 sizes
Project Description: Here we initially tested a few different taglines, models, clothing, and backgrounds using the 300x250 format. After determining which combination produced the best results additional ad sizes were created. Eventually localized versions for ten different geo-tarted audiences as well. Versions were also created to blend in with specific web site placements so they didn't stand out as being ads too much.
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AOL Channels Screen
Project Description: One of the iterations I worked on for AOL version 3. This version might have been too “cyber” looking and the text on the buttons is dithering oddly I think. Another designer came up with the final version which used oval shaped buttons which had a friendlier feel and was less technical looking.
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AOL Internet Adventure CD-ROM Interface Design
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AOL Internet Adventure Logo
Project Description: This is the opening bumper animation that plays when the application first loads. I created the frames in Photoshop and a video editor created the clip. The producer and video editor came up with a great sound also which rings in the opening with a chime.
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AOL Live Channel Logo
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AOL Live! Channel
Project Description: AOL Live! was the TV Guide for online events and the design needed to inform and entice users in an organized manner while keeping track of everything going on. I worked on developing the graphics for the main channel screen and sub-screens.
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AOL Netscape Navigator Integration Navigation Map
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AOL PowerPac CD Interface Design
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AOL The Sporting News Channel Screens
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IMVU âCome Hitherâ Campaign
Banner Ad
Project Description: Also tested alternate colors, headlines, and button text - such as âCome Hither. You've Been Naughtyâ. Animated Flash banner version had finger curling to get viewers attention before button pulsed to prompt viewer interaction.
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Adteractive FreeGiftWorld âWill They Last?â Survey
Banner Ads â 4 sizes
Project Description: Animation loops 10 times then stops. Reload page if you want to replay.
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Adteractive âFree 42 Inch Panasonic Plasma Televisionâ Campaign
Banner Ads â 4 sizes
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Blue Note Records Flash Application
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CalArts MFA II Dance Concert Poster
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California Special Olympics Invitation
Project Description: A co-working friend of mine was involved with CSO and asked if I could help with that years invitations. The CSO logo was already designed and I echoed it's shape to create a simple clean background. It was exciting to think my work would be sent to the Kennedy's and other high profile people. This was the first time I had done any serious work for a non-profit and handled the project very business like making sure I received the non-profit corporate tax-exempt id and by negotiating the amount I could right off.
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ClubVDO Website Redesign
Club Page
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ClubVDO Website Wireframes
Club Page
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ClubVDO Website Wireframes
Club Page Alternate
Project Description:
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CNET GameCenter Ecstatica 2 Article Graphics
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CNET GameCenter Game PCs Article Graphics
Project Description:
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CNET GameCenter Online Gaming Spectacular Article Graphics
Project Description:
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