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BusinesSuites Website Redesign
Property Detail Page - example 1
Project Description:
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BusinesSuites Website Redesign
Property Detail Page - example 2
Project Description:
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BusinesSuites Website Redesign
Property Detail Page - example 3
Project Description:
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ReallyGreatRate Student Loan Landing Page
Project Description:
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Insightly.com Pricing Page Test Variations
Redesign Showing Four Plans
Project Description: Presented here are several iterations of the Pricing page I coded or co-designed/developed and maintained 3013 through 1016 while working with the Insightly marketing team, internal designers, and external vendors. Variations were tested using Optimizely and services such as Experiment Engine for A/B testing and conversion optimization along with KissMetrics and Google Analytics for click path tracking. Occasionally I contributed to the visual design while staying true to the look and feel of the Insightly brand. Additionally I occasionally contributed test suggestions based on best practices research, reviewing reported successes on other sites and competitive analysis. Several other versions were created as well, such as using different visual treatments for the title area and plan blurbs. etcetera.
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Insightly.com Pricing Page Test Variations
Redesign Showing Three Plans
Project Description: Presented here are several iterations of the Pricing page I coded or co-designed/developed and maintained 3013 through 1016 while working with the Insightly marketing team, internal designers, and external vendors. Variations were tested using Optimizely and services such as Experiment Engine for A/B testing and conversion optimization along with KissMetrics and Google Analytics for click path tracking. Occasionally I contributed to the visual design while staying true to the look and feel of the Insightly brand. Additionally I occasionally contributed test suggestions based on best practices research, reviewing reported successes on other sites and competitive analysis. Several other versions were created as well, such as using different visual treatments for the title area and plan blurbs. etcetera.
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Insightly.com Pricing Page Test Variations
Redesign With Simplified Design, Pricing Toggle, and Added PDF Version
Project Description: Presented here are several iterations of the Pricing page I coded or co-designed/developed and maintained 3013 through 1016 while working with the Insightly marketing team, internal designers, and external vendors. Variations were tested using Optimizely and services such as Experiment Engine for A/B testing and conversion optimization along with KissMetrics and Google Analytics for click path tracking. Occasionally I contributed to the visual design while staying true to the look and feel of the Insightly brand. Additionally I occasionally contributed test suggestions based on best practices research, reviewing reported successes on other sites and competitive analysis. Several other versions were created as well, such as using different visual treatments for the title area and plan blurbs. etcetera.
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IMVU Landing Page Based On Site Tuners Design
Redesigned Version
Project Description: The original landing page design was received from SiteTuners a couple weeks after a conference call and some minor back and forth discussions. General page design was based on successes previously seen when specifically sending Facebook traffic to game site signups, such as Farmville. Eventually I created the newer redesigned version which was more closely aligned with the IMVU visual language and a dedicated front-end developer optimized my initial prototype code and was able to produce even better conversion.
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KHN Solutions Website Design
Resale Opportunities Page
Project Description:
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Insightly.com Pricing Page Test Variations
Responsive Redesign For Visitors On Mobile Devices
Project Description: Presented here are several iterations of the Pricing page I coded or co-designed/developed and maintained 3013 through 1016 while working with the Insightly marketing team, internal designers, and external vendors. Variations were tested using Optimizely and services such as Experiment Engine for A/B testing and conversion optimization along with KissMetrics and Google Analytics for click path tracking. Occasionally I contributed to the visual design while staying true to the look and feel of the Insightly brand. Additionally I occasionally contributed test suggestions based on best practices research, reviewing reported successes on other sites and competitive analysis. Several other versions were created as well, such as using different visual treatments for the title area and plan blurbs. etcetera.
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FreelanceWebDesigner.com Website Design
Résumé Page
Project Description: My old site promoting freelance services. The initial idea was to create a look that was inviting and fun to interact with but also futuristic and indicated a technical savviness, perhaps like an interface you'd see in a the Jetsons TV cartoon. This is the result of that direction which combines French curve shapes (a traditional design element) with an electric spark (signifying the electronic age or futuristic direction) to give the design element some life and make ot âpopâ.
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BACtrack Breathalyzers Website Redesign
S30 Product Photos Page
Project Description:
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BACtrack Breathalyzers Website Redesign
S75 Product Features Page
Project Description:
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BACtrack Breathalyzers Website Redesign
S80 Product Photos Page
Project Description:
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ApartmentSearch.com SEO Landing Pages
SEO Property Name Keyword Focused Landing Page
Project Description:
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FreelanceWebDesigner.com Website Design
Services Page
Project Description: My old site promoting freelance services. The initial idea was to create a look that was inviting and fun to interact with but also futuristic and indicated a technical savviness, perhaps like an interface you'd see in a the Jetsons TV cartoon. This is the result of that direction which combines French curve shapes (a traditional design element) with an electric spark (signifying the electronic age or futuristic direction) to give the design element some life and make ot âpopâ.
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Briefing.com âBriefing In Planâ Landing Page Design
Short Version
Project Description: Created “dayparting” designs. Shorter version for daytime audience and longer version with more prose for evening/nighttime audience.
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IMVU Homepage Design
Short Version
Project Description: Original look and design was created by someone else and occasionally we would do multivariate tests with alternate layouts and page elements. I would gather details about what we wanted to test and assemble content to create mockups and prototypes, such as these shorter or longer versions.
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BACtrack Breathalyzers Website Redesign
Singleshot Product Features Page
Project Description:
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Quotes.pro Website Design
Site Map Design
Project Description: Quotes.pro was all about generating sales leads for the auto, health, home, and life insurance industries. The site consisted of landing pages for the four insurance verticals plug geo-targeted landing pages based on the visitors U.S. state location. Articles and url structure included targeted keywords to help generate natural SEO traffic as well (such as if someone searched Google for "Texas auto insurance") and the geo-targeted landing pages provided relevant high-quality content (500 word crowd sourced articles) for AdWords campaigns with headlines such as "Shop Texas Auto Insurance".
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Insightly.com Responsive Website Design
Small Business Page
Project Description: Initial layouts were created by another designer for the desktop screen width then handed-off for me to develop the alternate layouts for mobile devices. I coded layouts to be flexible so they worked on as many devices as possible. With only a couple exceptions, all pages were coded with four primary target sizes in mind beginning with the "mobile first" methodology. Additional media-query breakpoints were created when content areas within the layouts did not degrade gracefully when being resized. Standard sizes I would test and create media-queries for where 480x320 for iPhone landscape mode, 320x480 for iPhone portrait mode, 768x1024 for iPad portrait mode, and 1024x768 for iPad landscape mode and desktop use cases.
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Social Security Disability Microsites
SocialSecurityHelp.com
Project Description: Microsite designs for disabilityhelp.me and socialsecurityhelp.com
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KHN Solutions Website Design
Solutions Page
Project Description:
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AssembledFashion.com Website
Speakers Page
Project Description: Assembled Fashion was a brief sub-brand of General Assembly created for this fashion themed conference. Initially when my client had the fashion conference idea I had started designing an entirely different looking website. But as General Assembly became involved with putting on the conference I adopted they're look and feel. It's always an interesting experience adopting another designers look and feel and discovering a new style to work with.
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