Portfolio / Industries / Consumer Goods
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HPShopping.com Animated Gif Banner Ads – 8 Examples
Project Description: Examples of animated promotional banners shown throughout the year on HPshopping.com.
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HPShopping.com Banner Ad Creative Sets – 4 Themes
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HPShopping.com Email Postcard “Be First In Line”
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HPShopping.com Homepage Visitor Scenario Wireframes
Project Description: Wireframes showing content scenarios that would be presented depending if a visitor was new, returning, and signed-in to the ecommerce website. Each scenario wireframe indicates content that we wanted to present along with general layout where the content would appear. This helped engineers understand what database and code development updates would be needed. Eventually scenarios were also created for customers who had previously purchased from the site and recommended products based on their previous purchases along with other user types.
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HPShopping.com Integration Showcase Solution Wireframes
Project Description: Remember html iframes and popup browser windows? These wireframes presented each as an option for the Digital Photography, Mobility, and Home Entertainment product showcases back in 2003. We didn't want to just link to showcase pages for some reason but we did want to keep the standard c-frame persistent.
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HPShopping.com PC Series Matrix Page Design
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HPShopping.com Printer Series Detail Page Design
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HPShopping.com Product Detail Page Design
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HPShopping.com Static Banner Ads – 18 Examples
Project Description: Examples of promotional banners shown throughout the year on HPshopping.com.
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HPShopping.com Telephone Order Management Interface (TOMI) Call Center Interface
Project Description: Created as part of HPShopping’s Customer Contact Management Tool, TOMI was used by telephone operators when customers called in to place or change orders. The portal provided a central area where associates can find current promotions, see featured products to promote, along with managing customer order information. This was a quick design refresh to make the interface friendlier and more usable. Because of budget and time restraints, some screens, such as the New Customer form, were not fully designed but were at least coded with semantic HTML elements. You should have seen what at looked like back in 2004 before this refresh.
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HPShopping.com Various Onsite Product Promotion Graphics
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HPShopping.com Visual Design Coordination Between Summer Print Catalog and Store Website Homepage
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HPShopping.com Visual Design Coordination Between Sunday FSI Inserts and Store Website Landing Page
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HPShopping.com Visual Design Coordination Between YOU Campaign and Store Website Homepage
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HPShopping.com Fathers Day Campaign
HTML Email
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Adteractive Post Holiday Shopping Spree “Free $500 Gift Card” Campaign
HTML Email Design
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iNetDVD.com Logo
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Dahbé Cosmetics Logo Mark
Initial Sketches For Consumer Product
Project Description: This was a short project for a startup I worked on while in college. Creating the playful gestural illustrations was fun. After creating several of the elements by hand through various analog techniques, I cut them out and pasted-up my favs by hand to create somewhat abstract forms related to beauty, fashion, and cosmetics. Then I shot composites using a stat camera. The stat camera was one of those big cameras that included a long rail, perhaps ten feet, with a swivel mount to place your artwork on and a rotating door leading to a dark room with only a red light and a focus window to view your artwork on before placing a large piece of Agfa or Fuji film for exposure. You could put a magnifying loop on the focus window while cranking a gear about waist heigh to fine tune the distance of your artwork and sharpness (I usually just eyeballed it though). Final presentation was a 24x36 film negative spray-painted metallic gold on the back then mounted on poster board. It looked kinda shiny and slick I thought at the time. Once in the early ’90s I applied for a job at Bijan on Rodeo Drive in L.A. and was called in to interview personally. This is one of the pieces the interviewer walked out of the room with to show to someone I never met before returning and asking to see more. After that I always figured maybe I should save this technique for a potential future project.
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HomeRun.com Dynamic Banner Ad Template Design
Initial Wireframe of Rough Ideas
Project Description: Created in Flash these dynamic banner ads pulled in campaign offers based on customer location and demographics. The formats needed to be flexible enough to present various amounts of text and images in ways that presented the offers clearly and didn't look awkward. We established content standards, character count limits, and image formats to be used as guidelines.
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BreathalyzerSuperstore.com Affiliate Website Design
Interstitial Modal Appears Before Redirecting to Affiliate Site
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JarMedia IntraCleanse Microsite Landing Page
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KHN Solutions Logo Design
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Kick Or Die VHS Jacket
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HPShopping.com Digital Photography Solutions Center
Landing Page
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