Portfolio / Project List
Project Description:A brief proposal created for expanding a brands visual language across interactive and print mediums by leveraging existing assets and making them available in more formats. By using a consistent look customers can more quickly identify promotions across mediums. Using different icon systems for web and print creates a more fragmented, disorganized user experience.
HPShopping.com Animated Gif Banner Ads – 8 Examples
Project Description:Examples of animated promotional banners shown throughout the year on HPshopping.com.
HPShopping.com Homepage Visitor Scenario Wireframes
Project Description:Wireframes showing content scenarios that would be presented depending if a visitor was new, returning, and signed-in to the ecommerce website. Each scenario wireframe indicates content that we wanted to present along with general layout where the content would appear. This helped engineers understand what database and code development updates would be needed. Eventually scenarios were also created for customers who had previously purchased from the site and recommended products based on their previous purchases along with other user types.
HPShopping.com Integration Showcase Solution Wireframes
Project Description:Remember html iframes and popup browser windows? These wireframes presented each as an option for the Digital Photography, Mobility, and Home Entertainment product showcases back in 2003. We didn't want to just link to showcase pages for some reason but we did want to keep the standard c-frame persistent.
HPShopping.com Static Banner Ads – 18 Examples
Project Description:Examples of promotional banners shown throughout the year on HPshopping.com.
HPShopping.com Telephone Order Management Interface (TOMI) Call Center Interface
Project Description:Created as part of HPShopping’s Customer Contact Management Tool, TOMI was used by telephone operators when customers called in to place or change orders. The portal provided a central area where associates can find current promotions, see featured products to promote, along with managing customer order information. This was a quick design refresh to make the interface friendlier and more usable. Because of budget and time restraints, some screens, such as the New Customer form, were not fully designed but were at least coded with semantic HTML elements. You should have seen what at looked like back in 2004 before this refresh.
HPShopping.com Visual Design Coordination Between Summer Print Catalog and Store Website Homepage
HPShopping.com Visual Design Coordination Between Sunday FSI Inserts and Store Website Landing Page
HPShopping.com Visual Design Coordination Between YOU Campaign and Store Website Homepage