Portfolio / Industries / Business Services
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Zuberance White Paper Campaign for Travel Industry
Email
Project Description:
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Zuberance Groundswell Book Campaign
Email Design
Project Description:
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Adobe EchoSign White Papers and Data Sheets
Example Data Sheet
Project Description: Occasionally I created or updated white papers and data sheets in PDF format on various topics. The overall design and layout were based on Adobe brand standards.
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Adobe EchoSign White Papers and Data Sheets
Example White Paper
Project Description: Occasionally I created or updated white papers and data sheets in PDF format on various topics. The overall design and layout were based on Adobe brand standards.
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Insightly.com Pricing Page Test Variations
Features Chart Resorted and Limits Listed In Rollover
Project Description: Presented here are several iterations of the Pricing page I coded or co-designed/developed and maintained 3013 through 1016 while working with the Insightly marketing team, internal designers, and external vendors. Variations were tested using Optimizely and services such as Experiment Engine for A/B testing and conversion optimization along with KissMetrics and Google Analytics for click path tracking. Occasionally I contributed to the visual design while staying true to the look and feel of the Insightly brand. Additionally I occasionally contributed test suggestions based on best practices research, reviewing reported successes on other sites and competitive analysis. Several other versions were created as well, such as using different visual treatments for the title area and plan blurbs. etcetera.
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Insightly.com Responsive Website Design
Features Page
Project Description: Initial layouts were created by another designer for the desktop screen width then handed-off for me to develop the alternate layouts for mobile devices. I coded layouts to be flexible so they worked on as many devices as possible. With only a couple exceptions, all pages were coded with four primary target sizes in mind beginning with the "mobile first" methodology. Additional media-query breakpoints were created when content areas within the layouts did not degrade gracefully when being resized. Standard sizes I would test and create media-queries for where 480x320 for iPhone landscape mode, 320x480 for iPhone portrait mode, 768x1024 for iPad portrait mode, and 1024x768 for iPad landscape mode and desktop use cases.
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Direct Marketing Confidential Website Design
Final Homepage Design
Project Description: The DMconfidential.com site evolved from a marketing blog that was purchased and by integrating existing enterprise efforts from other sites which included adding multiple content authors, expanded topic areas including featured content, and integrating with existing promotional efforts and jobs database. After creating a half dozen wireframe layouts, visual design began on the overall look and feel. After about half a dozen visual designs were considered a look was chosen and prototyped before creating a prototype and integrating with a WordPress CMS. After launch adjustments were made to finalize the design and code before handing off to an internal team to manage the site.
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Fonts etc. Business Card Design
Project Description: Created for a startup business idea I had way back when for designing and selling fonts. Used purple with silver metallic ink.
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StormVentures.com Website Redesign
Founding Company Profile Page
Project Description:
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Adobe EchoSign Conference Floor Display Signs
Four Design Variations
Project Description: I forget which of these was the final. It was fun working with the shapes in their corporate background imagery.
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Adobe EchoSign “Increase The Speed” Campaign
Free Webinar Version
Project Description: This campaign was targeted at CFOs and real estate professionals using customized text in the emails and landing pages.
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Adobe EchoSign “Increase The Speed” Campaign
Free White Paper Version
Project Description: This campaign was targeted at CFOs and real estate professionals using customized text in the emails and landing pages.
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BusinesSuites Website Redesign
Homepage
Project Description:
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Insightly.com Responsive Website Design
Homepage
Project Description: Initial layouts were created by another designer for the desktop screen width then handed-off for me to develop the alternate layouts for mobile devices. I coded layouts to be flexible so they worked on as many devices as possible. With only a couple exceptions, all pages were coded with four primary target sizes in mind beginning with the "mobile first" methodology. Additional media-query breakpoints were created when content areas within the layouts did not degrade gracefully when being resized. Standard sizes I would test and create media-queries for where 480x320 for iPhone landscape mode, 320x480 for iPhone portrait mode, 768x1024 for iPad portrait mode, and 1024x768 for iPad landscape mode and desktop use cases.
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NextCustomer Microsite Design
Homepage
Project Description: As more and more products were developed the NextCustomer umbrella brand was created. I created this one-page website to help visitors understand the brand organization and how products related. Adding a Press Kit section and Contact Us form streamlined access for publishers to get promotional assets and to directly contact upper management which helped facilitate successful new product launches and overall business growth.
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Zuberance Website Updates
Homepage
Project Description: Occasionally I would redesign sections of the website, create new graphics and pages, and update content.
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StormVentures.com Website Redesign
Homepage
Project Description:
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WorkInTexas.com Website Redesign
Homepage
Project Description:
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Direct Marketing Confidential Website Design
Homepage Ad Placement Guidelines
Project Description: The DMconfidential.com site evolved from a marketing blog that was purchased and by integrating existing enterprise efforts from other sites which included adding multiple content authors, expanded topic areas including featured content, and integrating with existing promotional efforts and jobs database. After creating a half dozen wireframe layouts, visual design began on the overall look and feel. After about half a dozen visual designs were considered a look was chosen and prototyped before creating a prototype and integrating with a WordPress CMS. After launch adjustments were made to finalize the design and code before handing off to an internal team to manage the site.
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Adobe EchoSign Website Redesign Phase 2 Examples
Homepage – Before and After
Project Description:
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Hot Creative Business Card
Project Description:
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Hot Creative Logo Art
Project Description:
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Hot Creative Promo Card
Project Description:
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Adobe EchoSign Web Contracts 2012 Conference
HTML Email Design
Project Description:
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