Portfolio / Project List
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2Market CD Eddie Bauer Interface Designs
Project Description: Eddie Bauer was one of the catalogs presented on the 2Market CD. Sometimes vendors would just send their logo and let us design the interface for their catalog. I usually managed to preserve the brands look for well known companies so sign-offs went smoothly.
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2Market CD The Sharper Image Interface Designs
Project Description: The Sharper Image was another one of the catalogs presented on the 2Market CD. Sometimes vendors would just send their logo and ask us to handle the interface design for their catalog. Since I was already familiar with the Sharper Image brand through their mailed catalog and had noticed their advertising on occasion plus I had visited their stores shopping a few times, I was able to successfully maintain the brands look and feel.
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Project Description: The computer-based shopping service 2Market was formed by a partnership between America Online, Apple Computer and Medior in 1994. The CD-ROM version included 27 vendor catalogs including promotions (such as Chef's Catalog, Lands' End, Spiegel, Warner Bros. Studio Stores, New York's Metropolitan Museum of Art, and Sony Music). Occasionally new promotions were downloaded after connecting through AOL and presented as timely offers to potential customers.
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AdBrite Conference Booth Background Graphic
Project Description: Based on their logo I create perhaps half a dozen design variations before we settled on this version.
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Adobe EchoSign “Be A Hero” Initial Banner Ad Design Variations
Project Description: These are three initial designs based on a concept from the marketing manager using a document illustration I had previously created and stock image I found as alternate directions.
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Adobe EchoSign “Get Documents Signed Anywhere” Campaign Banner Ads
Project Description: For this project I gathered stock photos to represent different unexpected situations where people could be while signing a document. Concept was based on a “Sign From Anywhere” idea we had used previously from the marketing manager.
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Adobe EchoSign “Increase The Speed” Campaign
Project Description: This campaign was targeted at CFO’s and real estate professionals using customized text in the emails and landing pages.
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Adobe EchoSign Co-branded Landing Page Design
Project Description: Immediately after Adobe acquired EchoSign we did a quick update throughout the site merging the two brands by basically just sticking the Adobe red tag in the header and adding some legal text in the footer. This is an example of a landing page that I created during this time which still shows the EchoSign look with a few Adobe branding elements.
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Adobe EchoSign Community College Week Banner Ads
Project Description: These were reworded/updated for use targeting CFO’s also. The guy with the glasses kinda looks like like he could be either a professor or an accountant.
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Adobe EchoSign Conference Booth Graphics
Project Description: Created for the Salesforce Dreamforce 2011 Conference. This was just after the Adobe EchoSign merger so the big Adobe tag seemed important to make sure everyone knew EchoSign was now part of Adobe. There were still some legacy EchoSign elements in places such as the ratings graphic that were revised before finalizing. I always wonder how often the conference booths were used anywhere else.
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Adobe EchoSign Conference Floor Display Signs
Project Description: I forget which of these was the final. It was fun working with the shapes in their corporate background imagery.
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Adobe EchoSign Credit Union Banner Ad Variations
Project Description: None yet.
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Adobe EchoSign Die-cut Vinyl Wayfinding Floor Decals
Project Description: These printed about 44 inches wide and 15 inches tall and were stuck on the ground in key locations to help folks find their way to the event.
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Adobe EchoSign DocuSign Corrections Interactive PDF
Project Description: Interactive PDF created with rollovers highlighting incorrect sections of a DocuSign comparison white paper that DocuSign was distributing. You have to download the PDF to your hard drive and open it in Acrobat Reader to see the rollovers. It doesn't work if you just view the PDF in a web browser.
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Adobe EchoSign Free Trial Campaign for Real Estate Agents and Brokers
Project Description: We iterated on these two directions a few times. Other versions included text such as “...and Save 50% on a Pro Account” in addition to the free documents offer.
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Adobe EchoSign Graphics for Trade Show Booth
Project Description: None yet.
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Adobe EchoSign Homepage “Traffic Surge” Lightweight Fallback Page Design
Project Description: In case the website received too much traffic we had a couple failover plans in place, such as being able to switch to a revised homepage that was streamlined for lots of traffic. Version 1 removed the animated billboard image slider and didn't include any dynamic JSP so everything was static. In version 2 I also removed all links to internal pages including the billboard image CTA and no login plus the bottom section of the page content was removed. Version 1 HTTP resource requests went from 84 down to 41 and page weight went from ~972K to ~169K. Version 2 HTTP requests went down to 17 and page weight went to ~88K. Since most traffic doesn’t go through the homepage necessarily but to sub-pages directly, I could also redirect all sub-pages to the version 2 homepage if needed.
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Adobe EchoSign Homepage Billboard Image Design Examples
Project Description: This is only a few of the many I either created from scratch or repurposed and updated over a few years. For example each year EchoSign would have a booth and participate at the Salesforce Dreamforce conference and the billboard image that appears on the homepage would need to be updated each year announcing sessions featuring EchoSign or awards EchoSign has won.
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Adobe EchoSign Landing Page with Stats Billboard
Project Description: Showing numbers is a tactic for connecting with businesses by making the company look more legit/impressive. Mentioning time saved, number of customers, and amount saved is similar to saying it's quick, easy, and free but in a less consumery retail-like way.
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Adobe EchoSign Logo Badge Design
Project Description: After Adobe acquired EchoSign, and before the Adobe corporate branding and design army began managing the new Adobe EchoSign brand, I created these which were modeled off other Adobe brand merge example I had found or noticed in the past. As a Adobe Creative Suite user/customer I've been familiar with their brand for years and am intimate with the company and generally aware when they merge with other companies or products which helps on projects such as this.
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Adobe EchoSign Real Estate Agents and Brokers Campaign
Project Description: None yet.
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Adobe EchoSign Real Estate Audience Landing Page
Project Description: Landing pages could be customized for various marketing verticals by updating the headlines text, bullet point text, testimonials, and example customer logos. Three or four layout variations were tested. Version 2 also includes the Phase 1 header and footer redesign I initially incorporated after Adobe acquired EchoSign.
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Adobe EchoSign Salesforce AppExchange Customer Choice Award Badges
Project Description: I couldn't find large clean versions of these online so I recreated them in Adobe Illustrator as vector art so we could use them in print and online. Pretty close match I think.
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Adobe EchoSign Salesforce Website Graphics
Project Description: Not really banner ads (they don't have buttons or a call-to-action), but I wasn't sure where to put these. Maybe these could be in a media-type category called “Branding Elements” or something.
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Adobe EchoSign Short Landing Page
Project Description: The collage with the agreement and mouse was created in Adobe Illustrator, only the mouse photo was a raster image. The illustrated contract includes real contract text in case anyone looked at it closely. A second version of this landing page design included a Free Webinar button next to the Free Trial button.
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Adobe EchoSign Sports Related Banner Ads
Project Description: None yet.
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Adobe EchoSign Support Area Integration Development
Project Description: As part of the team working on integrating legacy EchoSign content into the Adobe content management system I also worked on developing the Support area based on the two brand styles.
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Adobe EchoSign Tri-fold Brochure
Project Description: A revised design of the EchoSign brochure to hand out at the Adobe EchoSign booth during Salesforce Dreamforce conference.
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Adobe EchoSign Wayfinding Street Decal and Floor Signage Mockups
Project Description: None yet.
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Adobe EchoSign Web Contracts 2012 Conference
Project Description: None yet.
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Adobe EchoSign Web Contracts Conference 2012 Homepage Billboard
Project Description: Designed along with the other web and print conference materials.
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Adobe EchoSign Web Contracts Conference Attendee Badges
Project Description: None yet.
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Adobe EchoSign Web Contracts Conference Guidebook
Project Description: The official conference guidebook. We kept it simple since attendees only received the guidebook once at the conference. So it's more “informational” rather than being a “promotional” piece.
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Adobe EchoSign Web Contracts Conference Pedicab Ads
Project Description: Used on pedicabs not just to advertise the conference but to indicate which pedicabs provided free rides to and from the conference.
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Adobe EchoSign Web Contracts Conference Signage
Project Description: None yet.
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Adobe EchoSign Webinar Registration Landing Page
Project Description: Webcast Registration page I occasionally update the form, test, and right column branding area on. This version includes the initial header and footer updates made right after Adobe acquired EchoSign.
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Project Description: This was the first iteration of the site redesign right after the merger announcement between EchoSign and Adobe. I had seen other companies simply just adding the red Adobe tag to their header and updating their footers so this seemed to be the most appropriate solution, plus it was the easiest to do quickly. The bottom of the red Adobe tag is not suppose to be tangent with other page elements, is suppose to look like it's hang when placed at the top of a page. Although this was a violation of the brand standards we made an exception since it was temporary.
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Adobe EchoSign Website Redesign Phase 2 Examples
Project Description: None yet.
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Adobe EchoSign Website Redesign Phase 2 Page Template Design and Development
Project Description: As part of the merger with Adobe I helped evolve the echosign.com brand look-and-feel with the Adobe brand standards. This effort included updating the global header and footer on the website a couple times. The site was eventually migrated to their Adobe CQ5 Web Content Management platform (formerly Day Software) to allow reuse of their standard templates and help preserve the Adobe brand presentation across the enterprise of various web sites.
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Adobe EchoSign White Papers and Data Sheets
Project Description: Occasionally I created or updated white papers and data sheets in PDF format on various topics. The overall design and layout were based on Adobe brand standards.
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ADP Shareholder Communication Trends Demo
Project Description: This app demonstrated the kinds of insights ADP could provide based on their data at a conference. The project was managed through a small agency named Printz in San Francisco and developed in Java. Creating the x, y coordinates for each line of text took some time but helped the developer get things in the right place without having to just eye the positions.
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Adteractive “Be The First To Get The Motorola RAZR V3c Free!” Campaign
Project Description: None yet.
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Adteractive “Catch The Turkey! Receive A Free $500 Grocery Gift Card” Campaign
Project Description: None yet.
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Adteractive “Claim A Free $250 IKEA Gift Card” Campaign
Project Description: None yet.
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Adteractive “Congratulations! Free Apple iPod nano” Campaign
Project Description: None yet.
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Adteractive “Congratulations! Please Claim Your Free Kodak Zoom Digital Camera Now” Campaign
Project Description: None yet.
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Adteractive “Congratulations! Please Claim Your Free Year Of Groceries!” Campaign
Project Description: None yet.
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Adteractive “Congratulations! Which FREE Gaming Console Do You Prefer?” Campaign
Project Description: None yet.
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Adteractive “Free $500 Baby Shopping Spree!” Campaign
Project Description: Everybody loves babies. :)
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Adteractive “Free $500 Baby Shopping Spree” Holiday Season Themed Gift Card Campaign
Project Description: Using an image of a happy baby to get attention and create that warm fuzzy feeling.
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Adteractive “Free $500 Designer Clothing Gift Card” Campaign
Project Description: None yet.
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Adteractive “Free $500 Electronics Gift Card” Campaign
Project Description: None yet.
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Adteractive “Free $500 Home Improvement Gift Card” Campaign
Project Description: None yet.
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Adteractive “Free $500 Target Gift Card” Campaign
Project Description: None yet.
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Adteractive “Free $500 Weight Loss Gift Certificate” Campaign
Project Description: None yet.
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Adteractive “Free 42 Inch Panasonic Plasma Television” Campaign
Project Description: None yet.
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Adteractive “Free Apple iPod nano” Campaign
Project Description: None yet.
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Adteractive “Free Designer Handbags and Pursues” Fendi, Prada, Gucci, Dior Campaign
Project Description: None yet.
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Adteractive “Free Levi’s 501 Jeans” Campaign
Project Description: None yet.
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Adteractive “Free Louis Vuitton Handbag and Wallet!” Campaign
Project Description: None yet.
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Adteractive “Free mobiBLU Cube MP3 Player” Campaign
Project Description: None yet.
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Adteractive “Free New Apple iPod” Campaign
Project Description: None yet.
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Adteractive “Free Sirius or XM Satellite Radio” Campaign
Project Description: None yet.
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Adteractive “Free Sony Bravia 32 Inch HDTV” Campaign
Project Description: None yet.
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Adteractive “Free Special Edition Black Motorola RAZR Phone” Campaign
Project Description: None yet.
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Adteractive “Free Special Edition Pink Motorola RAZR Phone” Campaign
Project Description: None yet.
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Adteractive “FREE! Sony DVD Handycam Camcorder” Campaign
Project Description: None yet.
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Adteractive “FREE! XBox 360 Next Generation Gaming Console” Campaign
Project Description: None yet.
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Adteractive “Need Money To Pay Your Bills?” Campaign
Project Description: None yet.
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Adteractive “NEW Motorola iTunes Phone FREE!” Campaign
Project Description: None yet.
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Adteractive “Please Claim Your Free Gift! HP Pavilion zd8000 Laptop PC” Campaign
Project Description: None yet.
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Adteractive “Please Claim Your Free Sony Vaio Notebook PC!” Campaign
Project Description: Banner ad animation loops 5 times then stops. To replay, you might have to force-reload the page to refresh browser cache.
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Adteractive “Please Claim Your Free Vermont Teddy Bear!” Campaign
Project Description: None yet.
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Adteractive “Please Select Your Free Laptop PC!” Campaign
Project Description: None yet.
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Adteractive “Please Select Your FREE MP3 Player!” Campaign
Project Description: None yet.
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Adteractive “Special Offer Announcement - Free $500 Kmart Gift Card” Campaign
Project Description: None yet.
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Adteractive “Special Promotion - Free Chocolates!” Campaign
Project Description: None yet.
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Adteractive “Take Our National Survey!” Pringles vs. Doritos Couch Potato Snack Campaign
Project Description: None yet.
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Adteractive Free XBox 360 Campaign Banner Ads
Project Description: None yet.
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Adteractive FreeGiftWorld “Will They Last?” Survey
Project Description: Animation loops 10 times then stops. Reload page if you want to replay.
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Adteractive FreeGiftWorld Applebee’s Campaign
Project Description: Animation loops 10 times then stops. Reload page if you want to replay.
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Adteractive Post Holiday Shopping Spree “Free $500 Gift Card” Campaign
Project Description: None yet.
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AOL Channel Art for The Sharper Image
Project Description: Visual design created based on The Sharper Image corporate look and feel. Since I had previously worked on other marketing vehicles for them I was already familiar with their brand standards which helped make this project a success.
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Project Description: One of the iterations I worked on for AOL version 3. This version might have been too “cyber” looking and the text on the buttons is dithering oddly I think. Another designer came up with the final version which used oval shaped buttons which had a friendlier feel and was less technical looking.
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Project Description: One of AOL’s most popular areas in version 3 was the Family Computing channel including it's chatting forums and games. The screen design integrated lots of visual eye candy to peek users interest to explore the different areas and get more intimate with the various subjects.
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AOL Internet Adventure CD-ROM Interface Design
Project Description: None yet.
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Project Description: This is the opening bumper animation that plays when the application first loads. I created the frames in Photoshop and a video editor created the clip. The producer and video editor came up with a great sound also which rings in the opening with a chime.
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Project Description: None yet.
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Project Description: AOL Live! was the TV Guide for online events and the design needed to inform and entice users in an organized manner while keeping track of everything going on. I worked on developing the graphics for the main channel screen and sub-screens.
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AOL Netscape Navigator Integration Navigation Map
Project Description: None yet.
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Project Description: None yet.
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AOL PowerPac CD Interface Design
Project Description: None yet.
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Project Description: I created the final version based on an idea the CEO had after I had presented several initial designs from myself and a couple designer friends. This direction especially made sense to me after I got to review a lot of the outside agency submissions which were creating a whole new visual language that looked unrelated to the traditional AOL brand.
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AOL The Sporting News Channel Screens
Project Description: None yet.
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Project Description: None yet.
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ApartmentSearch.com Region Based A/B Landing Page Test Variations
Project Description: None yet.
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ApartmentSearch.com Search Flow UX Design
Project Description: Alternate search user experiences wireframed and presented after doing initial design research and competitive analysis. Wireframes show search interfaces which allow users to locate properties they might be interested in by manually entering search keywords, clicking categories, selecting their solution (persona) type, rating importance of features, and other methods. Criteria could also be expanded or minimized depending on how detailed users wanted to get when selecting their needs. Screenshots and walkthroughs of competition were presented to make sure we were providing a familiar, expected, common search interface pattern yet also improving the experience for users.
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ApartmentSearch.com SEO Landing Pages
Project Description: None yet.
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ApartmentSearch.com Website Redesign
Project Description: None yet.
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Apple Point-of-Purchase Printer Samples
Project Description: Apple use to make printers that were sold in stores such as Circuit City and Best Buy. Some printer displays would have a special button attached so customers could push it and see the printers in-action printing a sample page. This project also included a custom counter-top standee display with tabbed laminated pages that customers could flip though to view more samples and read detailed product specifications (wish I documented those along with that cool industrial design!). Art Director: Mark Drury.
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Arthroscopy Seminar Brochure Design
Project Description: This tri-fold brochure mailer combined some interesting design elements. Such as the third panel which opened to reveal a large stripe of gold ink presenting the special speakers and faculty names. It was great we had a budget to use the gold ink which helped elevate conceptually how notable the event was. By abstracting and stylizing the technical illustration of a knee we created a unique look and a shape which worked perfectly as a die cut cover. This is one of those projects where we would hang out in the back at Kinko’s banging away on their fancy Apple Quadra computers paying to use Adobe Illustrator and Photoshop by the hour. I would push around elements on the screen, try different colors, swap in and out different illustrations we had found, until something clicked and looked good. Art Director: Lane Hiers
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Project Description: Assembled Fashion was a brief sub-brand of General Assembly created for this fashion themed conference. Initially when my client had the fashion conference idea I had started designing an entirely different looking website. But as General Assembly became involved with putting on the conference I adopted they're look and feel. It's always an interesting experience adopting another designers look and feel and discovering a new style to work with.
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Project Description: The client needed something to distinguish a subject area of their conference events specifically meant for business-to-business marketing professionals. After trying a few arrangements of the letters I came up with this pretty quickly and applied colors and a style that fit in with the rest of the brand so it still looked related to the event.
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BACtrack “Don’t Drink and Drive” Graphic Symbol
Project Description: Created initially as something to use on an empty page in product manuals. If the folios required x number of pages and the content filled less than that we needed something that looked relevant to add. On some projects I would add a “Notes” page or something similar. I avoid having one of those “This page intentionally left blank.” statements which aren't inspiring or informative. This graphic became useful on additional projects such as advertisements and product packaging also.
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BACtrack 10 Piece Breathalyzer Mouthpiece International Packaging
Project Description: Showing production art with bleed and magenta spot color keyline indicating die-cut shapes.
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BACtrack 20×10 Serpentine Conference Booth Background Graphic
Project Description: None yet.
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BACtrack 8x8 Conference Booth Graphics
Project Description: None yet.
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BACtrack B70 Clamshell Packaging Design
Project Description: None yet.
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BACtrack B70 Counter Display for Auto Parts Stores
Project Description: None yet.
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Project Description: None yet.
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BACtrack B70 Owners Manual Instruction Booklet
Project Description: None yet.
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BACtrack B70 Product and Lifestyle Photoshoot – 26 Examples
Project Description: As Art Director on this project I made recommendations for selecting the photographer, models, and shooting locations. Direction included letting the photographer know the type of lighting we wanted to try (based on his previous work), clothing options for the models to bring (flat colors with minimal patterns that don’t look busy), position of the models based on various scenarios (such as facing the camera, other models, or towards the product), and angles for shooting long shots with less background cropping along and closeups with products held close. Having a budget and being able to work with a pro photographer helped a lot. We were able to achieve the visual style we were going for in addition to just getting lots of shots at different angles and situations to work with. By giving the photographer room to also direct models and get creative within the scenarios as the shoot progressed we were able to create additional unplanned image assets that otherwise could not have been imagined beforehand. Wonderfully rewarding collaboration I'd say! Some photos I also later retouched by adding digital readouts on the screens, glows, removing backgrounds, dodging and burning areas, spot removals and so on which can take some time. This collection shows a few pre-retouching and a few after retouching. By including some time for the photographer and models to improvise and get creative during the shoot, the resulting outcome was definitely improved and better than expected overall. We created a *lot* of valuable images for the client, affiliates, and press to use in promoting the products visually on the website, in ads, on TV, print, and other media.
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BACtrack B70 Product Photos – 9 Examples
Project Description: None yet.
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BACtrack B70 Quick Start Guide
Project Description: None yet.
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BACtrack B70 Retail Box Packaging Design
Project Description: None yet.
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BACtrack B70 Shipper Tray Design
Project Description: None yet.
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BACtrack B70 Shipper Tray Marketing Sheet for Retailers
Project Description: None yet.
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BACtrack B70 White Retail Box Packaging Design
Project Description: None yet.
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BACtrack Breathalyzer “In The Press” Information Sheet
Project Description: We had lots of source material documenting media coverage of the companies breathalyzer products. I was responsible for updating the “In The Press” on the web site for example and would create PDFs that could be downloaded of the articles. Getting the actually newspapers with the articles to scan in helped make the reviews seem all the more authentic and trustworthy. Assembling a collage of the prominent news reports and TV shows which the products appeared on created great piece in itself which helped convey how necessary and important the products are.
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BACtrack Breathalyzer Header Logo Animation
Project Description: A simple animation aiming to help viewers understand were the letters BAC are derived from in the brand name BACtrack.
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BACtrack Breathalyzer Media Disk Mockup
Project Description: The media disk could be mailed to journalists at magazines and other media outlets as part of a ”media kit” to provide product marketing sheets, company information, high-resolution imagery, and other assets. We also created an area on the website where media and affiliates can download assets whenever needed to help promote each of the breathalyzer products
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BACtrack Breathalyzer Mouthpiece 3D Model
Project Description: Photographing the small mouthpieces used on some breathalyzer models took some macro-photography ”field of focus“ and Photoshop focus-stack know-how. As an alternative I created a few 3D models of the mouthpieces which could be more easily angled before rendering and looked a little more high-tech or slicker than the actual plastic versions.
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BACtrack Breathalyzer Mouthpiece Marketing Sheet for Retailers
Project Description: None yet.
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BACtrack Breathalyzer on Dr. Phil TV Show: Video Clip Edit for “In The Press” Page
Project Description: Example of editing a TV show video which my client would appear on down to a short version which highlights key segments featuring the clients product for use on a company press page. Basic fade-in, fade-out, and trim edits are all that’s usually needed.
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BACtrack Breathalyzer on MSNBC Today Show: Video Clip Edit for “In The Press” Page
Project Description: Example of editing a TV show video which my clients product appeared on down to a shorter version which highlights key segments featuring the product for use on a company press page. Basic fade-in, fade-out, and trim edits are all that’s usually needed.
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BACtrack Breathalyzer on MythBusters TV Show: Video Clip Edit for “In The Press” Page
Project Description: Example of editing a TV show video which my clients product appeared on down to a shorter version which highlights key segments featuring the product for use on a company press page. Basic fade-in, fade-out, and trim edits are all that’s usually needed.
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BACtrack Breathalyzers Technology Logo Designs
Project Description: None yet.
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BACtrack Breathalyzers Website Redesign
Project Description: None yet.
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BACtrack Free Standing Floor Display Standee
Project Description: None yet.
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BACtrack In-Store Floor Display Design 3D Walkaround
Project Description: Here I’ve created a 3D walk-around to demonstrate form and design for a floor display to provide some sense of what the experience will be.
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BACtrack Mouthpiece Macro Product Photos – 6 Examples
Project Description: Photographing the small mouthpieces used on some breathalyzer models took some macro-photography ”field of focus“ and Photoshop focus-stack know-how. After learning techniques and investing in some equipment I was able to get just the shot I wanted though and these became useuful on a range of product marketing materials.
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Project Description: Quick project created for BACtrack and also needed to be approved by PepBoys before running.
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BACtrack Planogram End Cap Shelf Planner Mockup for OfficeMax
Project Description: None yet.
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BACtrack Pro B90 Marketing Sheet
Project Description: None yet.
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BACtrack Pro B90 Retail Box Packaging Design
Project Description: None yet.
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BACtrack Product Lineup Illustrations
Project Description: None yet.
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BACtrack S75 Pro International Owners Manual Instruction Booklet
Project Description: None yet.
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BACtrack Select Breathalyzer Mouthpieces Marketing Sheet
Project Description: None yet.
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BACtrack Select S30 Background Art Alternates
Project Description: While working on designing the look for a brands product packaging, advertising, and other materials, sometimes I save out a few graphic assets separately to be added to the companies media assets web page. The media assets page provided a place for affiliates, retails, and other vendors to download approved imagery to use in promoting products. Besides product photos, logos, and marketing sheets, the media assets page would also include images such as these which show the product closeup on an interesting background and alternates that leave room for adding text if needed.
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BACtrack Select S30 Clamshell Packaging Design
Project Description: None yet.
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BACtrack Select S30 International Clamshell Packaging Design
Project Description: None yet.
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BACtrack Select S30 Marketing Sheet
Project Description: None yet.
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BACtrack Select S30 Owners Manual Instruction Booklet
Project Description: None yet.
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BACtrack Select S30 Product Photos – 13 Examples
Project Description: None yet.
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BACtrack Select S30 Retail Box Packaging Design
Project Description: None yet.
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BACtrack Select S50 Clamshell Packaging Design
Project Description: None yet.
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BACtrack Select S50 Costco Oversized Clamshell Packaging Design
Project Description: None yet.
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BACtrack Select S50 Marketing Sheet
Project Description: None yet.
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BACtrack Select S50 Owners Manual Instruction Booklet
Project Description: None yet.
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BACtrack Select S50 Product Photos – 27 Examples
Project Description: None yet.
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BACtrack Select S50 Retail Box Packaging Design
Project Description: None yet.
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BACtrack Select S70 Clamshell Packaging Design
Project Description: None yet.
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BACtrack Select S70 Marketing Sheet
Project Description: None yet.
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BACtrack Select S70 Owners Manual Instruction Booklet
Project Description: None yet.
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BACtrack Select S70 Product Photos – 21 Examples
Project Description: None yet.
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BACtrack Select S70 Retail Box Packaging Design
Project Description: None yet.
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BACtrack Select S75 Costco Oversized Clamshell Packaging Design
Project Description: None yet.
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BACtrack Select S75 Pro Costco Half Page Ad Variations
Project Description: None yet.
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BACtrack Select S75 Pro International Retail Box Packaging Design
Project Description: None yet.
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BACtrack Select S75 Pro Marketing Sheet
Project Description: None yet.
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BACtrack Select S75 Pro Product Photos – 16 Examples
Project Description: None yet.
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BACtrack Select S75 Pro Retail Box Packaging Design
Project Description: None yet.
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BACtrack Select S80 Marketing Sheet
Project Description: None yet.
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BACtrack Select S80 Owners Manual Instruction Booklet
Project Description: None yet.
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BACtrack Select S80 Product Photos – 17 Examples
Project Description: None yet.
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BACtrack Select S80 Retail Box Packaging Design
Project Description: None yet.
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BACtrack Select Series POP Tower Display Header Card Design
Project Description: Showing bleed with magenta spot color indicating die-cut keyline.
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BACtrack Shipper Tray Countertop Display Design 3D Walkaround
Project Description: This 3D walk-around provides a demonstration of the design for a table-top display which is shipped to retailers. The walkaround provides some idea of what the experience will be looking at the shape and graphics placed on the outside of the display.
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BACtrack SingleShot Blister Packaging and Header Cards
Project Description: None yet.
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BACtrack SingleShot Clip Strip Header Card
Project Description: None yet.
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BACtrack SingleShot Costco Oversized Clamshell Packaging Design
Project Description: None yet.
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BACtrack SingleShot Fold-Out Instructions
Project Description: None yet.
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BACtrack SingleShot Marketing Sheet
Project Description: None yet.
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BACtrack SingleShot Product Photos – 40 Examples
Project Description: None yet.
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Project Description: None yet.
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Project Description: Back in 1998 this took some advanced production optimizing the color palette so the animated gif could download as quick as possible over a 56K modem connection.
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Project Description: None yet.
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BARRA Portfolio: Portfolio Management Sub Page
Project Description: None yet.
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Bayview Security Logo Animation
Project Description: None yet.
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Project Description: A project me and another guy at Yahoo! developed outside of work to see if we could sell EDU vertical leads. We used the .us domain name extension based on some insight we had that U.S. colleges have a strong appeal to non-U.S. citizens who would like to come to the U.S. for college. I tried to keep the visual design clean and simple, though the photo of the girl starring at you might be a little distracting.
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Blue Note Records Flash Application
Project Description: None yet.
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BluFire Body Fat Analyzer Packaging
Project Description: Showing production art with bleed and magenta spot color keyline indicating die-cut shapes and folds.
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BluFire Digital Thermometer Clamshell Packaging Header Card
Project Description: Showing production art with bleed and magenta spot color keyline indicating die-cut shapes and folds.
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Project Description: None yet.
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BluFire Pedometer Packaging Header Card
Project Description: None yet.
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Project Description: Ecommerce website created after logo and packaging treatments where designed. I decided to use rounded shapes so the site feels more friendly than technical and I used flat shapes with no shading or shadows to create a clean, flat, uncomplicated look.
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Breathalyzer.net “Are You Intoxicated?” HTML Email Design
Project Description: None yet.
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Breathalyzer.net Email Newsletter Template Design
Project Description: None yet.
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Breathalyzer.net Website Design
Project Description: None yet.
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BreathalyzerSuperstore.com Affiliate Website Design
Project Description: None yet.
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Briefing.com “Briefing In Plan” Landing Page Design
Project Description: Created "dayparting" designs. Shorter version for daytime audience and longer version with more prose for evening/nighttime audience.
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Brillian PayInSight™ “Pay At The Table” Brochure
Project Description: None yet.
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Brillian PayInSight™ “Pay At The Table” Leaflet for Dining Customers
Project Description: None yet.
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Project Description: Brillian Postcard Mailers for PayInSight, PCI Compliance, and Wireless Payment Processing
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BusinesSuites Landing Page Redesign
Project Description: None yet.
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BusinesSuites Landing Page Redesign SEO/PPC Traffic Flow Diagram
Project Description: None yet.
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BusinesSuites New Office Opening Email Design
Project Description: None yet.
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BusinesSuites Office Services Landing Pages
Project Description: None yet.
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BusinesSuites Prospective Client Email
Project Description: None yet.
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BusinesSuites Prospective Client Printed Flyer Handout
Project Description: None yet.
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BusinesSuites Website Redesign
Project Description: None yet.
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BusinesSuites Website Redesign Alternate Photo Gallery Layout and Interaction Studies
Project Description: Explorations analyzing 15 photo gallery layout and interaction possibilities. These initial directions were created to gauge scalability (number of photos) that could be easily presented using a small screen real estate footprint yet also keep the photo thumbnails large enough to be compelling and easy to navigate. A couple directions where then selected to present and gather feedback on from the client and learn of any exceptions they might have or additional needs before creating an interactive prototype for potential integration into the site.
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BusinesSuites Website Redesign Subpage Wireframes
Project Description: As part of the overall site redesign, I created wireframes for the individual property pages along with region and market pages. After client reviews and a couple rounds of changes to the page layouts and content organization directions were narrowed down before I began work on the visual design. Eventually I created prototypes to test the look and feel and gather feedback on before make the site redesign live.
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CalArts MFA II Dance Concert Poster
Project Description: None yet.
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Project Description: None yet.
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CalArts Typographic Illustration
Project Description: None yet.
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CalFinder “Bathroom Remodeling Contractors” Campaign
Project Description: None yet.
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CalFinder “Concrete and Asphalt Contractors” Campaign
Project Description: None yet.
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CalFinder “Flooring Contractors” Campaign
Project Description: None yet.
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CalFinder “Home Siding Contractors” Campaign
Project Description: None yet.
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CalFinder “House Addition Contractors” Campaign
Project Description: None yet.
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CalFinder “Kitchen Remodeling Contractors” Campaign
Project Description: None yet.
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CalFinder “Landscaping Contractors” Campaign
Project Description: None yet.
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CalFinder “Painting Contractors” Campaign
Project Description: None yet.
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CalFinder “Paving Contractors” Campaign
Project Description: None yet.
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CalFinder “Remodeling Contractors” Campaign
Project Description: None yet.
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CalFinder “Remodeling? Get Free Quotes Now” Banner Ad Designs
Project Description: None yet.
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CalFinder “Roofing Contractors” Campaign
Project Description: None yet.
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CalFinder “Solar Panel Contractors” Campaign
Project Description: None yet.
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CalFinder “Window Contractor” Banner Ad Creative Set – 15 sizes
Project Description: None yet.
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CalFinder Email Template Design
Project Description: After presenting four initial designs we settled on moving forward with this direction. The headline text, image on the left, button links, and supporting text could be updated (along with the email subject line) to match specific target audiences based on their potential needs such as window replacement, home remodeling, painting, roofing, siding, deck building, landscaping, and others. Images from the banner ads and landing pages were reused in the emails for branding consistency and to optimize production workflow.
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CalFinder Home Remodeling “Before and After” Banner Ads
Project Description: None yet.
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CalFinder House Remodeling “Top Local Contractors” Landing Page
Project Description: Three alternate images presented for the client to consider testing and see which resonates more with the target audience.
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CalFinder One-Step Signup Landing Page Design
Project Description: None yet.
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CalFinder Two-Step Signup Landing Page Design
Project Description: None yet.
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CalFinder.com Solar Power Contractors Landing Page Design
Project Description: None yet.
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California Backpacker Informational Service Website Storyboards
Project Description: None yet.
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California Special Olympics Invitation
Project Description: A co-working friend of mine was involved with CSO and asked if I could help with that years invitations. The CSO logo was already designed and I echoed it's shape to create a simple clean background. It was exciting to think my work would be sent to the Kennedy's and other high profile people. This was the first time I had done any serious work for a non-profit and handled the project very business like making sure I received the non-profit corporate tax-exempt id and by negotiating the amount I could right off.
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Chamberlin Associates Hopyard Plaza Office Space Real Estate Brochure
Project Description: None yet.
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ChoiceSeat In-Stadium Interactive Touch-Screen Design
Project Description: Touch-screens attached to individual stadium seats, in club lounges, media areas, and suites. Developed for potential use at professional football, baseball, basketball and hockey facilities in the U.S. From Intel press release “Using ChoiceSeat, a fan can direct an interactive sports experience. At live events, 10-inch touch-screen monitors integrated into seat backs [or gooseneck mounts] offer features to make the game experience more interesting, informative and convenient. Fans can select from multiple camera angles, replays, real-time and historical statistics, team and venue information, or purchase merchandise and concessions. Interactive advertising and e-business capabilities are integrated into ChoiceSeat programming.”
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Project Description: Box sticker went on the outside of Linksys and NetGear router product packaging and the CD was inserted into the box to encourage folks who buy routers to try WebEx. You could see the NetGear routers with the sticker on the shelves in stores such as Fry’s Electronics.
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Cisco WebEx Customer Success Story Case Study Example
Project Description: InDesign template was originally created by another designer. Occasionally I created new versions when needed by replacing text, images, and links while working with the product manager (such as to request a better customer logo sometimes), the copywriter, and then gathered feedback/sign-offs from the art director before creating the final interactive PDF for distribution.
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Cisco WebEx Floor Display Banner for Conference Event
Project Description: Design created in-house based on brand guidelines.
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Cisco Webex Free Trial Signup Step 2 Form, Multi-variant Test Variations
Project Description: To help explain what I was working on and the user experience which I based my decisions on, I created a quick user flow diagram showing screenshots along with short text explanations of the user journey both before and after interacting with the sign-up screens I was working on. This helped focus decisions to specific areas, optimize content to improve user experience, and identify most effective opportunities for multi-variant testing. Each of the variations were based on learnings from other Cisco Webex products, team input/feedback, plus learnings I incorporated from studying best practices in form design, lead generation, and UX marketing design.
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Cisco WebEx Meetings Plus Summer Campaign
Project Description: None yet.
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Cisco WebEx Meetings Plus Summer Campaign Prototypes and Mockups Presentation
Project Description: Shows placement of “Meetings Plus $59 Special Package” promo graphic on the homepage, product pages, emails and associated landing pages, emails, and banner ads used to generate new subscribers. This presentation format worked well for capturing feedback in meetings when printed in landscape format since just one section printed per page and left room on the side to write notes about any changes discussed.
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Cisco WebEx MeetMeNow Banner Ads
Project Description: A few of the various banners I created based on the brand guidelines for use on the company website.
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Cisco WebEx MeetMeNow Co-branded Product Page Design
Project Description: None yet.
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Cisco WebEx Modal Dialogs with “Useful Tips” Tutorials
Project Description: These dialogs would appear in MeetMeNow and PCNow web based application portals to assist and educate users. The modals would appear during events such as during the new user on-boarding process, when a new session is initiating, when the free trial is about to expire, when the credit card is about to expire, when there's a browser plugin update available, and after a session has ended. I created the look of the dialogs based on the visual gradient of some other areas in the products then created and stylized the icons indicating info, alert, and timely message topics. The “Useful Tips” area presented a Flash based slideshow I created by assembling screenshots from the products and adding text explanations in the overlayed green speech bubbles which animated in along with indicators pointing to the different subject areas of the users screen, such as where users can create a desktop shortcut.
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Project Description: A few of the various banners I created based on the brand guidelines for use on the company website.
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Project Description: None yet.
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Project Description: None yet.
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CNET GameCenter Ecstatica 2 Article Graphics
Project Description: None yet.
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CNET GameCenter Game PCs Article Graphics
Project Description: None yet.
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CNET GameCenter Online Gaming Spectacular Article Graphics
Project Description: None yet.
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Commtouch Conference Booth Graphics
Project Description: None yet.
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Project Description: None yet.