Portfolio / Media Types / Banner Ads
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Expedia Popup Ads – 4 Examples
Up To 50 Percent Off Hotel Rooms
Project Description:
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Yahoo! Personals AdInterax Banner Ads
Testing Matrix
Project Description: AdInterax built tools to create rich media advertising solutions within the browser that where interactive and could include animations, streaming video, and forms and could slide across the screen over webpage content. As a test using forms within ads I created these personals ads based on already existing photo assets. Variations included showing the form automatically, having the form slide into view, requiring a click to expand the ad to view form.
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Yahoo! WebLoanDeals.com Demographic Based Banner Ads
Testing Matrix
Project Description: After working with marketing, product managers, and the bevioural targeting Phds to understand needs/abilities, I created banner ad variations for customer segments based on ethnicity (caucasian, non-caucasian), sex (male, female), age (young adults, middle-age, older adults), with both singles and couples pictured. The bullet point support text I came up with are specifically written towards each target audience also based on a little research I did to get in the heads of each audience – such as mentioning “Pay off credits cards” for younger audiences and “Get money for travel” for the older audiences.
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Yahoo! WebLoanDeals.com Showy “Attention Grabber” Animated Banner Ads
Testing Matrix
Project Description: Goal of these banner ads is to grab attention then make a compelling offer, such as “Homeowners Save 50%”. These directions use more aggressive animations – such as people moving, dancing, warn and fuzzy characters, and alerts – to grab attention. Sometimes cheesy stuff works better than you would expect.
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Yahoo! WebLoanDeals.com Targeted Banner Ad Examples
Targeted Towards Users Who Have Visited Pages Related To “Autos”
Project Description: These are some of the banners displayed to specific audiences based on which page they're viewing on Yahoo! or where they are located geographically in the U.S.
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Yahoo! WebLoanDeals.com Targeted Banner Ad Examples
Targeted Towards Users Middle-aged and In Maryland
Project Description: These are some of the banners displayed to specific audiences based on which page they're viewing on Yahoo! or where they are located geographically in the U.S.
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Yahoo! WebLoanDeals.com Targeted Banner Ad Examples
Targeted Towards Users In Maryland
Project Description: These are some of the banners displayed to specific audiences based on which page they're viewing on Yahoo! or where they are located geographically in the U.S.
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Yahoo! WebLoanDeals.com Targeted Banner Ad Examples
Targeted Towards Users In California
Project Description: These are some of the banners displayed to specific audiences based on which page they're viewing on Yahoo! or where they are located geographically in the U.S.
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Yahoo! AIU Online Form Ad Mockups
Step 3
Project Description:
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Yahoo! AIU Online Form Ad Mockups
Step 2
Project Description:
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Yahoo! AIU Online Form Ad Mockups
Step 1
Project Description:
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HomeRun.com Dynamic Banner Ad Template Design
Static Versions of Animated Flash Banners
Project Description: Created in Flash these dynamic banner ads pulled in campaign offers based on customer location and demographics. The formats needed to be flexible enough to present various amounts of text and images in ways that presented the offers clearly and didn't look awkward. We established content standards, character count limits, and image formats to be used as guidelines.
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Wrinkle Cream Banner Ads
Scientific Trials and Ratings Direction
Project Description:
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Expedia Popup Ads – 4 Examples
Save Big on Vacation Packages
Project Description:
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Reputation.com “Remove Your Spokeo Information” Banner Ad Directions
Project Description:
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Reputation.com “How Accurate Is Your Online Reputation?” Banner Ads
Project Description:
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Reputation.com “Busted” CEO Polariod Banner Concepts
Project Description:
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Reputation.com ReputationDefender Press Testimonial Banners
Project Description:
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Reputation.com Quote Banner Ads
Project Description:
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Reputation.com MyPrivacy 30-Day Free Trial Banners
Project Description:
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Reputation.com Free Checkup Positive Message Banners
Project Description: 8 Concepts
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Reputation.com Free 30-Day Trial Offer Banners
Project Description:
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Reputation.com Fix Libelous Search Results Banner Ad Directions
Project Description:
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Reputation.com Banner Ad Resizing/Ad Breakdowns
Project Description: 17 sizes
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