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Adobe EchoSign Wayfinding Street Decal and Floor Signage Mockups
Project Description:
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Adobe EchoSign Web Contracts Conference 2012 Homepage Billboard
Project Description: Designed along with the other web and print conference materials.
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Adobe EchoSign Web Contracts Conference Attendee Badges
Project Description:
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Adobe EchoSign Web Contracts Conference Guidebook
Project Description: The official conference guidebook. We kept it simple since attendees only received the guidebook once at the conference. So it’s more “informational” rather than being a “promotional” piece.
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Adobe EchoSign Web Contracts Conference Pedicab Ads
Project Description: Used on pedicabs not just to advertise the conference but to indicate which pedicabs provided free rides to and from the conference.
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Adobe EchoSign Web Contracts Conference Signage
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Adobe EchoSign Webinar Registration Landing Page
Project Description: Webcast Registration page I occasionally update the form, test, and right column branding area on. This version includes the initial header and footer updates made right after Adobe acquired EchoSign.
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Adobe EchoSign Website Redesign Phase 2 Page Template Design and Development
Project Description: As part of the merger with Adobe I helped evolve the echosign.com brand look-and-feel with the Adobe brand standards. This effort included updating the global header and footer on the website a couple times. The site was eventually migrated to their Adobe CQ5 Web Content Management platform (formerly Day Software) to allow reuse of their standard templates and help preserve the Adobe brand presentation across the enterprise of various web sites.
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Adobe EchoSign “Be A Hero” Initial Banner Ad Design Variations
Project Description: These are three initial designs based on a concept from the marketing manager using a document illustration I had previously created and stock image I found as alternate directions.
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Adobe EchoSign “Get Documents Signed Anywhere” Campaign Banner Ads
Project Description: For this project I gathered stock photos to represent different unexpected situations where people could be while signing a document. Concept was based on a “Sign From Anywhere” idea we had used previously from the marketing manager.
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Adobe EchoSign Website Redesign Phase 1 Example Co-branded Homepage Redesign – Before and After Examples
After Version
Project Description: This was the first iteration of the site redesign right after the merger announcement between EchoSign and Adobe. I had seen other companies simply just adding the red Adobe tag to their header and updating their footers so this seemed to be the most appropriate solution, plus it was the easiest to do quickly. The bottom of the red Adobe tag is not suppose to be tangent with other page elements, is suppose to look like it's hang when placed at the top of a page. Although this was a violation of the brand standards we made an exception since it was temporary.
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AssembledFashion.com Website
Agenda Page
Project Description: Assembled Fashion was a brief sub-brand of General Assembly created for this fashion themed conference. Initially when my client had the fashion conference idea I had started designing an entirely different looking website. But as General Assembly became involved with putting on the conference I adopted they're look and feel. It's always an interesting experience adopting another designers look and feel and discovering a new style to work with.
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Direct Marketing Confidential Website Design
Alternate Homepage Visual Design 1
Project Description: The DMconfidential.com site evolved from a marketing blog that was purchased and by integrating existing enterprise efforts from other sites which included adding multiple content authors, expanded topic areas including featured content, and integrating with existing promotional efforts and jobs database. After creating a half dozen wireframe layouts, visual design began on the overall look and feel. After about half a dozen visual designs were considered a look was chosen and prototyped before creating a prototype and integrating with a WordPress CMS. After launch adjustments were made to finalize the design and code before handing off to an internal team to manage the site.
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Direct Marketing Confidential Website Design
Alternate Homepage Visual Design 2
Project Description: The DMconfidential.com site evolved from a marketing blog that was purchased and by integrating existing enterprise efforts from other sites which included adding multiple content authors, expanded topic areas including featured content, and integrating with existing promotional efforts and jobs database. After creating a half dozen wireframe layouts, visual design began on the overall look and feel. After about half a dozen visual designs were considered a look was chosen and prototyped before creating a prototype and integrating with a WordPress CMS. After launch adjustments were made to finalize the design and code before handing off to an internal team to manage the site.
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Direct Marketing Confidential Website Design
Alternate Homepage Visual Design 3
Project Description: The DMconfidential.com site evolved from a marketing blog that was purchased and by integrating existing enterprise efforts from other sites which included adding multiple content authors, expanded topic areas including featured content, and integrating with existing promotional efforts and jobs database. After creating a half dozen wireframe layouts, visual design began on the overall look and feel. After about half a dozen visual designs were considered a look was chosen and prototyped before creating a prototype and integrating with a WordPress CMS. After launch adjustments were made to finalize the design and code before handing off to an internal team to manage the site.
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Direct Marketing Confidential Website Design
Alternate Homepage Visual Design 4
Project Description: The DMconfidential.com site evolved from a marketing blog that was purchased and by integrating existing enterprise efforts from other sites which included adding multiple content authors, expanded topic areas including featured content, and integrating with existing promotional efforts and jobs database. After creating a half dozen wireframe layouts, visual design began on the overall look and feel. After about half a dozen visual designs were considered a look was chosen and prototyped before creating a prototype and integrating with a WordPress CMS. After launch adjustments were made to finalize the design and code before handing off to an internal team to manage the site.
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Cisco WebEx Meetings Plus Summer Campaign
Another Landing Page
Project Description:
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AOL Productions Logo
Project Description: I created the final version based on an idea the CEO had after I had presented several initial designs from myself and a couple designer friends. This direction especially made sense to me after I got to review a lot of the outside agency submissions which were creating a whole new visual language that looked unrelated to the traditional AOL brand.
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Arthroscopy Seminar Brochure Design
Project Description: This tri-fold brochure mailer combined some interesting design elements. Such as the third panel which opened to reveal a large stripe of gold ink presenting the special speakers and faculty names. It was great we had a budget to use the gold ink which helped elevate conceptually how notable the event was. By abstracting and stylizing the technical illustration of a knee we created a unique look and a shape which worked perfectly as a die cut cover. This is one of those projects where we would hang out in the back at Kinko’s banging away on their fancy Apple Quadra computers paying to use Adobe Illustrator and Photoshop by the hour. I would push around elements on the screen, try different colors, swap in and out different illustrations we had found, until something clicked and looked good. Art Director: Lane Hiers
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B2B Logo Mark
Project Description: The client needed something to distinguish a subject area of their conference events specifically meant for business-to-business marketing professionals. After trying a few arrangements of the letters I came up with this pretty quickly and applied colors and a style that fit in with the rest of the brand so it still looked related to the event.
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BACtrack 20Ă—10 Serpentine Conference Booth Background Graphic
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BACtrack 8x8 Conference Booth Graphics
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BACtrack B70 Shipper Tray Design
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BACtrack B70 Shipper Tray Marketing Sheet for Retailers
Project Description:
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