Portfolio / Industries / Lead Generation
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TixNix.com Wireframes Defining Content Flow, Interaction Design, and Page Content Needs
Project Description:
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Quotes.pro Website Design
Texas Life Insurance Landing Page Design
Project Description: Quotes.pro was all about generating sales leads for the auto, health, home, and life insurance industries. The site consisted of landing pages for the four insurance verticals plug geo-targeted landing pages based on the visitors U.S. state location. Articles and url structure included targeted keywords to help generate natural SEO traffic as well (such as if someone searched Google for "Texas auto insurance") and the geo-targeted landing pages provided relevant high-quality content (500 word crowd sourced articles) for AdWords campaigns with headlines such as "Shop Texas Auto Insurance".
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Quotes.pro Website Design
Texas Home Insurance Landing Page Design
Project Description: Quotes.pro was all about generating sales leads for the auto, health, home, and life insurance industries. The site consisted of landing pages for the four insurance verticals plug geo-targeted landing pages based on the visitors U.S. state location. Articles and url structure included targeted keywords to help generate natural SEO traffic as well (such as if someone searched Google for "Texas auto insurance") and the geo-targeted landing pages provided relevant high-quality content (500 word crowd sourced articles) for AdWords campaigns with headlines such as "Shop Texas Auto Insurance".
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Quotes.pro Website Design
Texas Health Insurance Landing Page Design
Project Description: Quotes.pro was all about generating sales leads for the auto, health, home, and life insurance industries. The site consisted of landing pages for the four insurance verticals plug geo-targeted landing pages based on the visitors U.S. state location. Articles and url structure included targeted keywords to help generate natural SEO traffic as well (such as if someone searched Google for "Texas auto insurance") and the geo-targeted landing pages provided relevant high-quality content (500 word crowd sourced articles) for AdWords campaigns with headlines such as "Shop Texas Auto Insurance".
Click for project detail view
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Quotes.pro Website Design
Texas Auto Insurance Landing Page Design
Project Description: Quotes.pro was all about generating sales leads for the auto, health, home, and life insurance industries. The site consisted of landing pages for the four insurance verticals plug geo-targeted landing pages based on the visitors U.S. state location. Articles and url structure included targeted keywords to help generate natural SEO traffic as well (such as if someone searched Google for "Texas auto insurance") and the geo-targeted landing pages provided relevant high-quality content (500 word crowd sourced articles) for AdWords campaigns with headlines such as "Shop Texas Auto Insurance".
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Yahoo! WebLoanDeals.com Demographic Based Banner Ads
Testing Matrix
Project Description: After working with marketing, product managers, and the bevioural targeting Phds to understand needs/abilities, I created banner ad variations for customer segments based on ethnicity (caucasian, non-caucasian), sex (male, female), age (young adults, middle-age, older adults), with both singles and couples pictured. The bullet point support text I came up with are specifically written towards each target audience also based on a little research I did to get in the heads of each audience – such as mentioning “Pay off credits cards” for younger audiences and “Get money for travel” for the older audiences.
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Yahoo! WebLoanDeals.com Showy “Attention Grabber” Animated Banner Ads
Testing Matrix
Project Description: Goal of these banner ads is to grab attention then make a compelling offer, such as “Homeowners Save 50%”. These directions use more aggressive animations – such as people moving, dancing, warn and fuzzy characters, and alerts – to grab attention. Sometimes cheesy stuff works better than you would expect.
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Yahoo! WebLoanDeals.com Targeted Banner Ad Examples
Targeted Towards Users Who Have Visited Pages Related To “Autos”
Project Description: These are some of the banners displayed to specific audiences based on which page they're viewing on Yahoo! or where they are located geographically in the U.S.
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Yahoo! WebLoanDeals.com Targeted Banner Ad Examples
Targeted Towards Users Middle-aged and In Maryland
Project Description: These are some of the banners displayed to specific audiences based on which page they're viewing on Yahoo! or where they are located geographically in the U.S.
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Yahoo! WebLoanDeals.com Targeted Banner Ad Examples
Targeted Towards Users In Maryland
Project Description: These are some of the banners displayed to specific audiences based on which page they're viewing on Yahoo! or where they are located geographically in the U.S.
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Yahoo! WebLoanDeals.com Targeted Banner Ad Examples
Targeted Towards Users In California
Project Description: These are some of the banners displayed to specific audiences based on which page they're viewing on Yahoo! or where they are located geographically in the U.S.
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Yahoo! WebLoanDeals.com Landing Page
Tall Version 2
Project Description: A few of the initial layouts created for testing.
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Yahoo! WebLoanDeals.com Landing Page
Tall Version 1
Project Description: A few of the initial layouts created for testing.
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BestDegrees.us Website Design
Submission Success Page
Project Description: A project me and another guy at Yahoo! developed outside of work to see if we could sell EDU vertical leads. We used the .us domain name extension based on some insight we had that U.S. colleges have a strong appeal to non-U.S. citizens who would like to come to the U.S. for college. I tried to keep the visual design clean and simple, though the photo of the girl starring at you might be a little distracting.
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BestDegrees.us Website Design
Submission Error Notifications
Project Description: A project me and another guy at Yahoo! developed outside of work to see if we could sell EDU vertical leads. We used the .us domain name extension based on some insight we had that U.S. colleges have a strong appeal to non-U.S. citizens who would like to come to the U.S. for college. I tried to keep the visual design clean and simple, though the photo of the girl starring at you might be a little distracting.
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MyOfferPal: WebRoot, Spy Sweeper Campaign
Step 3: Thank You Confirmation Page
Project Description:
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Trusted Hands Network Landing Page Design
Step 3: Confirmation Page
Project Description:
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Yahoo! AIU Online Form Ad Mockups
Step 3
Project Description:
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Trusted Hands Network Landing Page Design
Step 2: Long Form
Project Description:
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MyOfferPal: WebRoot, Spy Sweeper Campaign
Step 2: Affiliate Offers
Project Description:
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FreeGiftWorld Landing Page Templates
Step 2 Shipping Info Entry Form
Project Description: In addition to creating templates for Free Gift World (FGW) similar templates were also created for Sample Promotions Group (SPG) and Consumer Opinion Group (COG).
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FreeGiftWorld Landing Page Templates
Step 2 Potential Shipping Info Error Messages
Project Description: In addition to creating templates for Free Gift World (FGW) similar templates were also created for Sample Promotions Group (SPG) and Consumer Opinion Group (COG).
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ContractorsBid Microsite
Step 2 Confirmation Page
Project Description:
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Yahoo! AIU Online Form Ad Mockups
Step 2
Project Description:
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