Portfolio / Industries / Lead Generation
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CalFinder âRemodeling Contractorsâ Campaign
Banner Ads
Project Description:
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CalFinder âRoofing Contractorsâ Campaign
Banner Ads
Project Description:
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CalFinder âSolar Panel Contractorsâ Campaign
Banner Ads
Project Description:
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Yahoo! Lender Search âEase of Useâ Campaign
Banner Ads
Project Description:
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Yahoo! Lender Search âMoney Talkâ Campaign
Banner Ads
Project Description: Concept here was to grab potential customers attention using engaging portraits from U.S. currency which would be familiar to customers and relevant to the subject of getting a loan. Each banner ad showed a different portrait which was then echoed on the landing page along with the messaging when uses they clicked-through.
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Yahoo! Lender Search âPeace of Mindâ Campaign
Banner Ads
Project Description: Designed for potential customers who might be psychologically drawn towards exploring an easy and secure home loan solution.
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Yahoo! Lender Search âPseudo Testimonialsâ Campaign
Banner Ads
Project Description: Ogilvy style advertising headlines I came up with for mortgage loan ad variations featuring a happy woman, man, and couple.
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Yahoo! Lender Search âLenders Directâ Campaign
Banner Ads with Scrolling Lender Logos
Project Description: For this campaign I integrated lender logos into Flash animated ads to provide insight who the lenders are and begin to build confidence in potential customers minds before they apply for home financing. As part of this test, the logos either scrolled left to right, bottom to top, or zoomed from small to large along with style and messaging variations. The landing page look and feel borrowed from the style of the Yahoo! Travel channel and other online properties at the time to keep consistent with the Yahoo brand in general.
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Adteractive FreeGiftWorld âWill They Last?â Survey
Banner Ads â 4 sizes
Project Description: Animation loops 10 times then stops. Reload page if you want to replay.
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Adteractive FreeGiftWorld Applebeeâs Campaign
Banner Ads â 5 sizes
Project Description: Animation loops 10 times then stops. Reload page if you want to replay.
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CalFinder Email Template Design
Project Description: After presenting four initial designs we settled on moving forward with this direction. The headline text, image on the left, button links, and supporting text could be updated (along with the email subject line) to match specific target audiences based on their potential needs such as window replacement, home remodeling, painting, roofing, siding, deck building, landscaping, and others. Images from the banner ads and landing pages were reused in the emails for branding consistency and to optimize production workflow.
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CalFinder Home Remodeling âBefore and Afterâ Banner Ads
Project Description:
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CalFinder âRemodeling? Get Free Quotes Nowâ Banner Ad Designs
Project Description:
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CalFinder âWindow Contractorâ Banner Ad Creative Set â 15 sizes
Project Description:
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CalFinder.com Solar Power Contractors Landing Page Design
Project Description:
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Quotes.pro Website Design
California Auto Insurance Landing Page Design
Project Description: Quotes.pro was all about generating sales leads for the auto, health, home, and life insurance industries. The site consisted of landing pages for the four insurance verticals plug geo-targeted landing pages based on the visitors U.S. state location. Articles and url structure included targeted keywords to help generate natural SEO traffic as well (such as if someone searched Google for "Texas auto insurance") and the geo-targeted landing pages provided relevant high-quality content (500 word crowd sourced articles) for AdWords campaigns with headlines such as "Shop Texas Auto Insurance".
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Quotes.pro Website Design
California Health Insurance Landing Page Design
Project Description: Quotes.pro was all about generating sales leads for the auto, health, home, and life insurance industries. The site consisted of landing pages for the four insurance verticals plug geo-targeted landing pages based on the visitors U.S. state location. Articles and url structure included targeted keywords to help generate natural SEO traffic as well (such as if someone searched Google for "Texas auto insurance") and the geo-targeted landing pages provided relevant high-quality content (500 word crowd sourced articles) for AdWords campaigns with headlines such as "Shop Texas Auto Insurance".
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Quotes.pro Website Design
California Home Insurance Landing Page Design
Project Description: Quotes.pro was all about generating sales leads for the auto, health, home, and life insurance industries. The site consisted of landing pages for the four insurance verticals plug geo-targeted landing pages based on the visitors U.S. state location. Articles and url structure included targeted keywords to help generate natural SEO traffic as well (such as if someone searched Google for "Texas auto insurance") and the geo-targeted landing pages provided relevant high-quality content (500 word crowd sourced articles) for AdWords campaigns with headlines such as "Shop Texas Auto Insurance".
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Quotes.pro Website Design
California Life Insurance Landing Page Design
Project Description: Quotes.pro was all about generating sales leads for the auto, health, home, and life insurance industries. The site consisted of landing pages for the four insurance verticals plug geo-targeted landing pages based on the visitors U.S. state location. Articles and url structure included targeted keywords to help generate natural SEO traffic as well (such as if someone searched Google for "Texas auto insurance") and the geo-targeted landing pages provided relevant high-quality content (500 word crowd sourced articles) for AdWords campaigns with headlines such as "Shop Texas Auto Insurance".
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TixNix Landing Pages Based on State
California Version
Project Description:
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Direct Marketing Confidential Email Newsletter Template Design
Project Description:
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TixNix Microsite Redesign
Direction 1: Form Page
Project Description:
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TixNix Microsite Redesign
Direction 1: Landing Page
Project Description:
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TixNix Microsite Redesign
Direction 1: Success Page
Project Description:
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