Portfolio / Industries / eCommerce
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Rebloom.com Banner Ads – 8 Versions
Project Description: Design variations provided to the client to gather feedback and direction on towards refining to meet their messaging needs or to test and see which performed better. Concepts came from the client plus I added a few additional ideas based on related stock imagery I found and ideas generated while focusing on their brand and their marketplace.
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Rebloom.com Banner Ads – 12 Versions
Project Description: Design variations provided to the client to gather feedback and direction on towards refining to meet their messaging needs or to test and see which performed better. Concepts came from the client plus I added a few additional ideas based on related stock imagery I found and ideas generated while focusing on their brand and their marketplace.
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Real-time Competitive Analysis
Project Description:
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Wrinkle Cream Banner Ads
Ratings Direction with Alternate Color
Project Description:
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Wrinkle Cream Banner Ads
Ratings Direction
Project Description:
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BACtrack Breathalyzers Website Redesign
Products Page
Project Description:
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BACtrack Breathalyzers Website Redesign
Product Manuals Page
Project Description:
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iNetDVD.com Website
Product Detail Page
Project Description:
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BreathalyzerSuperstore.com Affiliate Website Design
Price Category Page
Project Description:
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BACtrack Breathalyzers Website Redesign
Press Coverage Page
Project Description:
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HPShopping.com e-Financing Center 2 Offers
Pay No Interest for 18 Months or Make $0 Payments for 12 Months
Project Description:
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FiftyFlowers.com eCommerce Order Management System Interface Design Proposal Mockups
Orders List
Project Description: A few quick mockups presented as a proposal for the commerce website administration and order management area of FiftyFlowers.com. By using colors that complimented the logo and improving the over layout of elements, this CMS user interface became immediately recognizable and aesthetically more pleasant to look at (and use) than interacting with the generic geeky look and feel that the engineers had initially developed.
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FiftyFlowers.com eCommerce Order Management System Interface Design Proposal Mockups
Order Summary
Project Description: A few quick mockups presented as a proposal for the commerce website administration and order management area of FiftyFlowers.com. By using colors that complimented the logo and improving the over layout of elements, this CMS user interface became immediately recognizable and aesthetically more pleasant to look at (and use) than interacting with the generic geeky look and feel that the engineers had initially developed.
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Breathalyzer.net Email Newsletter Template Design
November Issue
Project Description:
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NextCustomer Press Kit Brand Guide
Project Description:
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NextCustomer Family of Brands Logo Examples
Project Description: The original LeadsCon logo had a checkmark in a box as the logomark along with the logotype. This redesign for the NextCustomer logo was crowd sourced by my client and I was assigned to create the additional family of logos based on the new direction. Each website already had a distinct color I had developed previously and applied to the various logos. NextSubscriber had not been designed or developed yet so it's color is less thought out.
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HPShopping.com Website Optimization and Scalability Presentation
Modern Web Design / CSS Pitch
Project Description: Around 2005 as web standards emerged and CSS was becoming the standard for creating and styling web page layouts, I championed the cause within HP in my department. Designers who started in print design were already familiar with using stylesheets and aware of their benefits from using programs such as Quark Express and Adobe PageMaker (similar to Adobe InDesign) when creating brochures, newsletters, catalogs, and magazines, or other types of publication designs. Business stakeholders, managers, and developers were generally less familiar with the concept of stylesheets though and this presentation aimed at informing and educating on the benefits of switching from HTML table based layouts to using CSS (or CSS-P) for positioning elements on web pages. It highlights specific benefits to the user experience (UX) (or customer experience (CX) in this case), benefits to how the brand would be perceived, plus how designers and developers workflow could be organized and optimized to reduce time spent on projects.
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HPShopping.com e-Financing Center 2 Offers
Make $0 Payments Up To 12 Months
Project Description:
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HPShopping.com Digital Photography Solutions Center
Landing Page
Project Description:
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JarMedia AcaiElite Free Trial Microsite
Landing Page
Project Description:
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JarMedia “Easy Google Money” Microsite Landing Page
Project Description:
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JarMedia IntraCleanse Microsite Landing Page
Project Description:
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BreathalyzerSuperstore.com Affiliate Website Design
Interstitial Modal Appears Before Redirecting to Affiliate Site
Project Description:
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HomeRun.com Dynamic Banner Ad Template Design
Initial Wireframe of Rough Ideas
Project Description: Created in Flash these dynamic banner ads pulled in campaign offers based on customer location and demographics. The formats needed to be flexible enough to present various amounts of text and images in ways that presented the offers clearly and didn't look awkward. We established content standards, character count limits, and image formats to be used as guidelines.
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