Portfolio / Industries / Business Services
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Zuberance “Your Best Customers Want To Tell The World About You” Banner Ads
Project Description:
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Zuberance “Turn Loyal Customers Into A Volunteer Sales Force” Banner Ads
Project Description:
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Zuberance “Supercharge Word of Mouth” Banner Ads
Project Description:
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Zuberance Webinar Announcement Email Template Design
Project Description:
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LeadsCon.com Landing Page Creator
WordPress Backend
Project Description: Event organizer needed an easy way to create individual landing pages for several targeted offers geared towards partners, vendors, past attendees, for speaker promotions, trade groups, magazine audiences, and the general public. Each landing page offered special discounts and was only accessible at a special link which potential customers would receive via email campaigns or see in an ad somewhere. By creating templates for the East Coast and West Coast events that could easily be updated on the backend, dozens of landing pages were created by the event manager without needing additional coding or design cycles each time.
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DMconfidential.com Newsletter Subscriber Signup
Wireframes for 6 Initial Directions
Project Description:
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DailyDealSummit.com Website
West Event Homepage
Project Description:
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ADP Shareholder Communication Trends Demo
Voting Summary By Media Type Screen
Project Description: This app demonstrated the kinds of insights ADP could provide based on their data at a conference. The project was managed through a small agency named Printz in San Francisco and developed in Java. Creating the x, y coordinates for each line of text took some time but helped the developer get things in the right place without having to just eye the positions.
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BusinesSuites Website Redesign
Virtual Offices Page - version 2
Project Description:
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BusinesSuites Website Redesign
Virtual Offices Page - version 1
Project Description:
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EchoSign Click-Through Landing Pages
Version with Woman
Project Description:
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EchoSign Lead Capture Landing Pages
Version With Woman
Project Description:
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EchoSign Lead Capture Landing Pages
Version With Happy People Photos
Project Description:
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EchoSign Click-Through Landing Pages
Version with Guy
Project Description:
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EchoSign Lead Capture Landing Pages
Version With Guy
Project Description:
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Insightly.com Pricing Page Test Variations
Version Showing Five Plans and Features Chart Enhancements
Project Description: Presented here are several iterations of the Pricing page I coded or co-designed/developed and maintained 3013 through 1016 while working with the Insightly marketing team, internal designers, and external vendors. Variations were tested using Optimizely and services such as Experiment Engine for A/B testing and conversion optimization along with KissMetrics and Google Analytics for click path tracking. Occasionally I contributed to the visual design while staying true to the look and feel of the Insightly brand. Additionally I occasionally contributed test suggestions based on best practices research, reviewing reported successes on other sites and competitive analysis. Several other versions were created as well, such as using different visual treatments for the title area and plan blurbs. etcetera.
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Cisco Webex Free Trial Signup Step 2 Form, Multi-variant Test Variations
Version 9
Project Description: To help explain what I was working on and the user experience which I based my decisions on, I created a quick user flow diagram showing screenshots along with short text explanations of the user journey both before and after interacting with the sign-up screens I was working on. This helped focus decisions to specific areas, optimize content to improve user experience, and identify most effective opportunities for multi-variant testing. Each of the variations were based on learnings from other Cisco Webex products, team input/feedback, plus learnings I incorporated from studying best practices in form design, lead generation, and UX marketing design.
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Cisco Webex Free Trial Signup Step 2 Form, Multi-variant Test Variations
Version 8
Project Description: To help explain what I was working on and the user experience which I based my decisions on, I created a quick user flow diagram showing screenshots along with short text explanations of the user journey both before and after interacting with the sign-up screens I was working on. This helped focus decisions to specific areas, optimize content to improve user experience, and identify most effective opportunities for multi-variant testing. Each of the variations were based on learnings from other Cisco Webex products, team input/feedback, plus learnings I incorporated from studying best practices in form design, lead generation, and UX marketing design.
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Insightly Homepage Evolution (2013-2016)
Version 8
Project Description: From 2013 through 2016 I was the front-end developer for Insightly.com in charge of translating layered Photoshop PSD or Sketch files into HTML, CSS, and Javascript.
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Cisco Webex Free Trial Signup Step 2 Form, Multi-variant Test Variations
Version 7
Project Description: To help explain what I was working on and the user experience which I based my decisions on, I created a quick user flow diagram showing screenshots along with short text explanations of the user journey both before and after interacting with the sign-up screens I was working on. This helped focus decisions to specific areas, optimize content to improve user experience, and identify most effective opportunities for multi-variant testing. Each of the variations were based on learnings from other Cisco Webex products, team input/feedback, plus learnings I incorporated from studying best practices in form design, lead generation, and UX marketing design.
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Insightly Homepage Evolution (2013-2016)
Version 7
Project Description: From 2013 through 2016 I was the front-end developer for Insightly.com in charge of translating layered Photoshop PSD or Sketch files into HTML, CSS, and Javascript.
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Cisco Webex Free Trial Signup Step 2 Form, Multi-variant Test Variations
Version 6
Project Description: To help explain what I was working on and the user experience which I based my decisions on, I created a quick user flow diagram showing screenshots along with short text explanations of the user journey both before and after interacting with the sign-up screens I was working on. This helped focus decisions to specific areas, optimize content to improve user experience, and identify most effective opportunities for multi-variant testing. Each of the variations were based on learnings from other Cisco Webex products, team input/feedback, plus learnings I incorporated from studying best practices in form design, lead generation, and UX marketing design.
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Insightly Homepage Evolution (2013-2016)
Version 6
Project Description: From 2013 through 2016 I was the front-end developer for Insightly.com in charge of translating layered Photoshop PSD or Sketch files into HTML, CSS, and Javascript.
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Cisco Webex Free Trial Signup Step 2 Form, Multi-variant Test Variations
Version 5
Project Description: To help explain what I was working on and the user experience which I based my decisions on, I created a quick user flow diagram showing screenshots along with short text explanations of the user journey both before and after interacting with the sign-up screens I was working on. This helped focus decisions to specific areas, optimize content to improve user experience, and identify most effective opportunities for multi-variant testing. Each of the variations were based on learnings from other Cisco Webex products, team input/feedback, plus learnings I incorporated from studying best practices in form design, lead generation, and UX marketing design.
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