Portfolio / Industries / Advertising
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GEICO Auto Insurance Quiz Banner Ad
Project Description: The Kwanzoo quiz widget ad serves 5 questions on a topic within the ad then presents personalized results with a button linking to the advertisers website. For this version I adopted the GEICO gecko lizard image from their website along with other trade dress elements so users could immediately identify the brand and feel confident they were interacting with a reputable business that might offer them special savings.
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Kwanzoo Website Redesign
Homepage
Project Description:
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Zuberance Website Updates
Homepage
Project Description: Occasionally I would redesign sections of the website, create new graphics and pages, and update content.
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Kwanzoo Website Redesign
Initial Overview Wireframe
Project Description:
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Kwanzoo Widget Ad Template Guidelines
Initial Specs
Project Description:
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HomeRun.com Dynamic Banner Ad Template Design
Initial Wireframe of Rough Ideas
Project Description: Created in Flash these dynamic banner ads pulled in campaign offers based on customer location and demographics. The formats needed to be flexible enough to present various amounts of text and images in ways that presented the offers clearly and didn't look awkward. We established content standards, character count limits, and image formats to be used as guidelines.
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Kwanzoo Customer Widget Ad Development Experience
Project Description:
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Kwanzoo Discover Credit Card Quiz Ad Screens
Project Description: Looking back at these in retrospect I think the button on the first screen looks unfinished (should look more like the button on the final screens perhaps) and I wish the 0% and 5% offers on the final quiz result screens stood out more. These might not have been the final-final screens used though.
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Kwanzoo Dynamic Ad Templates
Project Description: I created iframe prototypes based on defined content needs. After testing using actual content I documented the specific image size and character count limits for each content type.
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Kwanzoo Dynamic and Quiz Ad Creation Application Interface Results
Project Description: An application developer created the customer area interface used to populate the defined content areas of the ad templates.
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Kwanzoo Electronic Arts (EA) Gamer Quiz Ad
Project Description:
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Kwanzoo GameZone Gamer Quiz Ad
Project Description:
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Kwanzoo HSBC Life Insurance Quiz Ad
Project Description:
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Kwanzoo Website Redesign Page Wireframes
Project Description:
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Zuberance White Paper Campaign for Auto Industry
Landing Page
Project Description:
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Zuberance White Paper Campaign for Travel Industry
Landing Page
Project Description:
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Zuberance Groundswell Book Campaign
Landing Page Design
Project Description:
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LeadConfidential.com Website Design
Project Description: The initial look for this site design was created based on a crowd-sourced logo I received from the client. The goal was to just get something launched as quick as possible without spending much time on it so the client could start working with the template populating it with content.
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MyOfferPal: WebRoot, Spy Sweeper Campaign
New Prospect HTML Email
Project Description:
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NextCustomer Family of Brands Logo Examples
Project Description: The original LeadsCon logo had a checkmark in a box as the logomark along with the logotype. This redesign for the NextCustomer logo was crowd sourced by my client and I was assigned to create the additional family of logos based on the new direction. Each website already had a distinct color I had developed previously and applied to the various logos. NextSubscriber had not been designed or developed yet so it's color is less thought out.
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NextCustomer Press Kit Brand Guide
Project Description:
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Online Gambling Casino Banner Ads – 3 Examples
Project Description: Hey - I didn’t invent pop-up, pop-over, pop-under ads! But did create a bunch that were pretty good a getting attention and clicks. Sometimes I wonder if I should show examples of this kind of work or even admit I contributed to creating such annoying intrusive marketing pieces. By confessing my participation in such practices perhaps I can move further away from them though. Some were kinda cool looking though.
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Yahoo! GM National, Regional, Dealer Promotion Opportunities and Lead Capture UX Design Strategy
Phase 1, Step 1
Project Description: This presentation shows national, regional, and dealer promotion placement opportunities plus the lead capture experience (or customer user flow) steps.
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Yahoo! GM National, Regional, Dealer Promotion Opportunities and Lead Capture UX Design Strategy
Phase 1, Step 2
Project Description: This presentation shows national, regional, and dealer promotion placement opportunities plus the lead capture experience (or customer user flow) steps.
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