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Insightly.com Responsive Website Design
Main Blog Page
Project Description: Initial layouts were created by another designer for the desktop screen width then handed-off for me to develop the alternate layouts for mobile devices. I coded layouts to be flexible so they worked on as many devices as possible. With only a couple exceptions, all pages were coded with four primary target sizes in mind beginning with the "mobile first" methodology. Additional media-query breakpoints were created when content areas within the layouts did not degrade gracefully when being resized. Standard sizes I would test and create media-queries for where 480x320 for iPhone landscape mode, 320x480 for iPhone portrait mode, 768x1024 for iPad portrait mode, and 1024x768 for iPad landscape mode and desktop use cases.
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Insightly.com Responsive Website Design
Management Team Page
Project Description: Initial layouts were created by another designer for the desktop screen width then handed-off for me to develop the alternate layouts for mobile devices. I coded layouts to be flexible so they worked on as many devices as possible. With only a couple exceptions, all pages were coded with four primary target sizes in mind beginning with the "mobile first" methodology. Additional media-query breakpoints were created when content areas within the layouts did not degrade gracefully when being resized. Standard sizes I would test and create media-queries for where 480x320 for iPhone landscape mode, 320x480 for iPhone portrait mode, 768x1024 for iPad portrait mode, and 1024x768 for iPad landscape mode and desktop use cases.
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Insightly.com Responsive Website Design
Mobile Only Pricing Page
Project Description: Initial layouts were created by another designer for the desktop screen width then handed-off for me to develop the alternate layouts for mobile devices. I coded layouts to be flexible so they worked on as many devices as possible. With only a couple exceptions, all pages were coded with four primary target sizes in mind beginning with the "mobile first" methodology. Additional media-query breakpoints were created when content areas within the layouts did not degrade gracefully when being resized. Standard sizes I would test and create media-queries for where 480x320 for iPhone landscape mode, 320x480 for iPhone portrait mode, 768x1024 for iPad portrait mode, and 1024x768 for iPad landscape mode and desktop use cases.
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Insightly.com Pricing Page Test Variations
New Features Highlighted and Header Updated
Project Description: Presented here are several iterations of the Pricing page I coded or co-designed/developed and maintained 3013 through 1016 while working with the Insightly marketing team, internal designers, and external vendors. Variations were tested using Optimizely and services such as Experiment Engine for A/B testing and conversion optimization along with KissMetrics and Google Analytics for click path tracking. Occasionally I contributed to the visual design while staying true to the look and feel of the Insightly brand. Additionally I occasionally contributed test suggestions based on best practices research, reviewing reported successes on other sites and competitive analysis. Several other versions were created as well, such as using different visual treatments for the title area and plan blurbs. etcetera.
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Insightly.com Pricing Page Test Variations
Overlay Used To Emphasize Difference Between The Two Signup Paths
Project Description: Presented here are several iterations of the Pricing page I coded or co-designed/developed and maintained 3013 through 1016 while working with the Insightly marketing team, internal designers, and external vendors. Variations were tested using Optimizely and services such as Experiment Engine for A/B testing and conversion optimization along with KissMetrics and Google Analytics for click path tracking. Occasionally I contributed to the visual design while staying true to the look and feel of the Insightly brand. Additionally I occasionally contributed test suggestions based on best practices research, reviewing reported successes on other sites and competitive analysis. Several other versions were created as well, such as using different visual treatments for the title area and plan blurbs. etcetera.
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Insightly.com Pricing Page Test Variations
Page Created Specifically for Visitor Traffic Coming From Mobile Phones Only
Project Description: Presented here are several iterations of the Pricing page I coded or co-designed/developed and maintained 3013 through 1016 while working with the Insightly marketing team, internal designers, and external vendors. Variations were tested using Optimizely and services such as Experiment Engine for A/B testing and conversion optimization along with KissMetrics and Google Analytics for click path tracking. Occasionally I contributed to the visual design while staying true to the look and feel of the Insightly brand. Additionally I occasionally contributed test suggestions based on best practices research, reviewing reported successes on other sites and competitive analysis. Several other versions were created as well, such as using different visual treatments for the title area and plan blurbs. etcetera.
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Insightly.com Responsive Website Design
Pricing Page
Project Description: Initial layouts were created by another designer for the desktop screen width then handed-off for me to develop the alternate layouts for mobile devices. I coded layouts to be flexible so they worked on as many devices as possible. With only a couple exceptions, all pages were coded with four primary target sizes in mind beginning with the "mobile first" methodology. Additional media-query breakpoints were created when content areas within the layouts did not degrade gracefully when being resized. Standard sizes I would test and create media-queries for where 480x320 for iPhone landscape mode, 320x480 for iPhone portrait mode, 768x1024 for iPad portrait mode, and 1024x768 for iPad landscape mode and desktop use cases.
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Insightly.com Pricing Page Test Variations
Pricing Toggle And Reversed Plan Order
Project Description: Presented here are several iterations of the Pricing page I coded or co-designed/developed and maintained 3013 through 1016 while working with the Insightly marketing team, internal designers, and external vendors. Variations were tested using Optimizely and services such as Experiment Engine for A/B testing and conversion optimization along with KissMetrics and Google Analytics for click path tracking. Occasionally I contributed to the visual design while staying true to the look and feel of the Insightly brand. Additionally I occasionally contributed test suggestions based on best practices research, reviewing reported successes on other sites and competitive analysis. Several other versions were created as well, such as using different visual treatments for the title area and plan blurbs. etcetera.
Click for project detail view
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Insightly.com Responsive Website Design
Project Management Page
Project Description: Initial layouts were created by another designer for the desktop screen width then handed-off for me to develop the alternate layouts for mobile devices. I coded layouts to be flexible so they worked on as many devices as possible. With only a couple exceptions, all pages were coded with four primary target sizes in mind beginning with the "mobile first" methodology. Additional media-query breakpoints were created when content areas within the layouts did not degrade gracefully when being resized. Standard sizes I would test and create media-queries for where 480x320 for iPhone landscape mode, 320x480 for iPhone portrait mode, 768x1024 for iPad portrait mode, and 1024x768 for iPad landscape mode and desktop use cases.
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Insightly.com Pricing Page Test Variations
Redesign Showing Four Plans
Project Description: Presented here are several iterations of the Pricing page I coded or co-designed/developed and maintained 3013 through 1016 while working with the Insightly marketing team, internal designers, and external vendors. Variations were tested using Optimizely and services such as Experiment Engine for A/B testing and conversion optimization along with KissMetrics and Google Analytics for click path tracking. Occasionally I contributed to the visual design while staying true to the look and feel of the Insightly brand. Additionally I occasionally contributed test suggestions based on best practices research, reviewing reported successes on other sites and competitive analysis. Several other versions were created as well, such as using different visual treatments for the title area and plan blurbs. etcetera.
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Insightly.com Pricing Page Test Variations
Redesign Showing Three Plans
Project Description: Presented here are several iterations of the Pricing page I coded or co-designed/developed and maintained 3013 through 1016 while working with the Insightly marketing team, internal designers, and external vendors. Variations were tested using Optimizely and services such as Experiment Engine for A/B testing and conversion optimization along with KissMetrics and Google Analytics for click path tracking. Occasionally I contributed to the visual design while staying true to the look and feel of the Insightly brand. Additionally I occasionally contributed test suggestions based on best practices research, reviewing reported successes on other sites and competitive analysis. Several other versions were created as well, such as using different visual treatments for the title area and plan blurbs. etcetera.
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Insightly.com Pricing Page Test Variations
Redesign With Simplified Design, Pricing Toggle, and Added PDF Version
Project Description: Presented here are several iterations of the Pricing page I coded or co-designed/developed and maintained 3013 through 1016 while working with the Insightly marketing team, internal designers, and external vendors. Variations were tested using Optimizely and services such as Experiment Engine for A/B testing and conversion optimization along with KissMetrics and Google Analytics for click path tracking. Occasionally I contributed to the visual design while staying true to the look and feel of the Insightly brand. Additionally I occasionally contributed test suggestions based on best practices research, reviewing reported successes on other sites and competitive analysis. Several other versions were created as well, such as using different visual treatments for the title area and plan blurbs. etcetera.
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Insightly.com Pricing Page Test Variations
Responsive Redesign For Visitors On Mobile Devices
Project Description: Presented here are several iterations of the Pricing page I coded or co-designed/developed and maintained 3013 through 1016 while working with the Insightly marketing team, internal designers, and external vendors. Variations were tested using Optimizely and services such as Experiment Engine for A/B testing and conversion optimization along with KissMetrics and Google Analytics for click path tracking. Occasionally I contributed to the visual design while staying true to the look and feel of the Insightly brand. Additionally I occasionally contributed test suggestions based on best practices research, reviewing reported successes on other sites and competitive analysis. Several other versions were created as well, such as using different visual treatments for the title area and plan blurbs. etcetera.
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Insightly.com Responsive Website Design
Small Business Page
Project Description: Initial layouts were created by another designer for the desktop screen width then handed-off for me to develop the alternate layouts for mobile devices. I coded layouts to be flexible so they worked on as many devices as possible. With only a couple exceptions, all pages were coded with four primary target sizes in mind beginning with the "mobile first" methodology. Additional media-query breakpoints were created when content areas within the layouts did not degrade gracefully when being resized. Standard sizes I would test and create media-queries for where 480x320 for iPhone landscape mode, 320x480 for iPhone portrait mode, 768x1024 for iPad portrait mode, and 1024x768 for iPad landscape mode and desktop use cases.
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Insightly.com Pricing Page Test Variations
Test Simplifying Features Chart By Presenting Integrations and Plan Limits In Rollovers
Project Description: Presented here are several iterations of the Pricing page I coded or co-designed/developed and maintained 3013 through 1016 while working with the Insightly marketing team, internal designers, and external vendors. Variations were tested using Optimizely and services such as Experiment Engine for A/B testing and conversion optimization along with KissMetrics and Google Analytics for click path tracking. Occasionally I contributed to the visual design while staying true to the look and feel of the Insightly brand. Additionally I occasionally contributed test suggestions based on best practices research, reviewing reported successes on other sites and competitive analysis. Several other versions were created as well, such as using different visual treatments for the title area and plan blurbs. etcetera.
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Insightly.com Pricing Page Test Variations
Testing Orange Info Icon Rollover in Features Chart and Learn More Info Area
Project Description: Presented here are several iterations of the Pricing page I coded or co-designed/developed and maintained 3013 through 1016 while working with the Insightly marketing team, internal designers, and external vendors. Variations were tested using Optimizely and services such as Experiment Engine for A/B testing and conversion optimization along with KissMetrics and Google Analytics for click path tracking. Occasionally I contributed to the visual design while staying true to the look and feel of the Insightly brand. Additionally I occasionally contributed test suggestions based on best practices research, reviewing reported successes on other sites and competitive analysis. Several other versions were created as well, such as using different visual treatments for the title area and plan blurbs. etcetera.
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Insightly Homepage Evolution (2013-2016)
Version 1
Project Description: From 2013 through 2016 I was the front-end developer for Insightly.com in charge of translating layered Photoshop PSD or Sketch files into HTML, CSS, and Javascript.
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Insightly Homepage Evolution (2013-2016)
Version 2
Project Description: From 2013 through 2016 I was the front-end developer for Insightly.com in charge of translating layered Photoshop PSD or Sketch files into HTML, CSS, and Javascript.
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Insightly Homepage Evolution (2013-2016)
Version 3
Project Description: From 2013 through 2016 I was the front-end developer for Insightly.com in charge of translating layered Photoshop PSD or Sketch files into HTML, CSS, and Javascript.
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Insightly Homepage Evolution (2013-2016)
Version 4
Project Description: From 2013 through 2016 I was the front-end developer for Insightly.com in charge of translating layered Photoshop PSD or Sketch files into HTML, CSS, and Javascript.
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Insightly Homepage Evolution (2013-2016)
Version 5
Project Description: From 2013 through 2016 I was the front-end developer for Insightly.com in charge of translating layered Photoshop PSD or Sketch files into HTML, CSS, and Javascript.
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Insightly Homepage Evolution (2013-2016)
Version 6
Project Description: From 2013 through 2016 I was the front-end developer for Insightly.com in charge of translating layered Photoshop PSD or Sketch files into HTML, CSS, and Javascript.
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Insightly Homepage Evolution (2013-2016)
Version 7
Project Description: From 2013 through 2016 I was the front-end developer for Insightly.com in charge of translating layered Photoshop PSD or Sketch files into HTML, CSS, and Javascript.
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Insightly Homepage Evolution (2013-2016)
Version 8
Project Description: From 2013 through 2016 I was the front-end developer for Insightly.com in charge of translating layered Photoshop PSD or Sketch files into HTML, CSS, and Javascript.
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Insightly.com Pricing Page Test Variations
Version Showing Five Plans and Features Chart Enhancements
Project Description: Presented here are several iterations of the Pricing page I coded or co-designed/developed and maintained 3013 through 1016 while working with the Insightly marketing team, internal designers, and external vendors. Variations were tested using Optimizely and services such as Experiment Engine for A/B testing and conversion optimization along with KissMetrics and Google Analytics for click path tracking. Occasionally I contributed to the visual design while staying true to the look and feel of the Insightly brand. Additionally I occasionally contributed test suggestions based on best practices research, reviewing reported successes on other sites and competitive analysis. Several other versions were created as well, such as using different visual treatments for the title area and plan blurbs. etcetera.
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