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Adobe EchoSign Homepage “Traffic Surge” Lightweight Fallback Page Design
Version 2: Static version with no links
Project Description: In case the website received too much traffic we had a couple failover plans in place, such as being able to switch to a revised homepage that was streamlined for lots of traffic. Version 1 removed the animated billboard image slider and didn't include any dynamic JSP so everything was static. In version 2 I also removed all links to internal pages including the billboard image CTA and no login plus the bottom section of the page content was removed. Version 1 HTTP resource requests went from 84 down to 41 and page weight went from ~972K to ~169K. Version 2 HTTP requests went down to 17 and page weight went to ~88K. Since most traffic doesn’t go through the homepage necessarily but to sub-pages directly, I could also redirect all sub-pages to the version 2 homepage if needed.
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Adobe EchoSign Real Estate Audience Landing Page
Version 2: Alternate Layout, Adobe Logo Added
Project Description: Landing pages could be customized for various marketing verticals by updating the headlines text, bullet point text, testimonials, and example customer logos. Three or four layout variations were tested. Version 2 also includes the Phase 1 header and footer redesign I initially incorporated after Adobe acquired EchoSign.
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Adobe EchoSign Homepage “Traffic Surge” Lightweight Fallback Page Design
Version 1: Static version
Project Description: In case the website received too much traffic we had a couple failover plans in place, such as being able to switch to a revised homepage that was streamlined for lots of traffic. Version 1 removed the animated billboard image slider and didn't include any dynamic JSP so everything was static. In version 2 I also removed all links to internal pages including the billboard image CTA and no login plus the bottom section of the page content was removed. Version 1 HTTP resource requests went from 84 down to 41 and page weight went from ~972K to ~169K. Version 2 HTTP requests went down to 17 and page weight went to ~88K. Since most traffic doesn’t go through the homepage necessarily but to sub-pages directly, I could also redirect all sub-pages to the version 2 homepage if needed.
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Adobe EchoSign Real Estate Audience Landing Page
Version 1
Project Description: Landing pages could be customized for various marketing verticals by updating the headlines text, bullet point text, testimonials, and example customer logos. Three or four layout variations were tested. Version 2 also includes the Phase 1 header and footer redesign I initially incorporated after Adobe acquired EchoSign.
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Adobe EchoSign Website Redesign Phase 2 Examples
Pricing Page
Project Description:
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Adobe EchoSign Web Contracts 2012 Conference
Poster
Project Description:
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Mood Boards
Project Description: These where created after doing an informational interview gathering initial thoughts on potential needs that would appeal to both the client and their audience. Created as part of the Web Contracts 2012 conference project I keep old mood boards around just in case I ever need them again on another project.
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Adobe EchoSign Web Contracts 2012 Conference
HTML Email Design
Project Description:
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Adobe EchoSign Website Redesign Phase 2 Examples
Homepage – Before and After
Project Description:
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Adobe EchoSign “Increase The Speed” Campaign
Free White Paper Version
Project Description: This campaign was targeted at CFOs and real estate professionals using customized text in the emails and landing pages.
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Adobe EchoSign “Increase The Speed” Campaign
Free Webinar Version
Project Description: This campaign was targeted at CFOs and real estate professionals using customized text in the emails and landing pages.
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Adobe EchoSign Conference Floor Display Signs
Four Design Variations
Project Description: I forget which of these was the final. It was fun working with the shapes in their corporate background imagery.
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Adobe EchoSign White Papers and Data Sheets
Example White Paper
Project Description: Occasionally I created or updated white papers and data sheets in PDF format on various topics. The overall design and layout were based on Adobe brand standards.
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Adobe EchoSign White Papers and Data Sheets
Example Data Sheet
Project Description: Occasionally I created or updated white papers and data sheets in PDF format on various topics. The overall design and layout were based on Adobe brand standards.
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Adobe EchoSign Real Estate Agents and Brokers Campaign
Email
Project Description:
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Adobe EchoSign Website Redesign Phase 2 Examples
EchoApps Integrations Page
Project Description:
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Adobe EchoSign Website Redesign Phase 2 Examples
Case Studies Page – Before and After
Project Description:
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Adobe EchoSign Website Redesign Phase 1 Example Co-branded Homepage Redesign – Before and After Examples
Before Version
Project Description: This was the first iteration of the site redesign right after the merger announcement between EchoSign and Adobe. I had seen other companies simply just adding the red Adobe tag to their header and updating their footers so this seemed to be the most appropriate solution, plus it was the easiest to do quickly. The bottom of the red Adobe tag is not suppose to be tangent with other page elements, is suppose to look like it's hang when placed at the top of a page. Although this was a violation of the brand standards we made an exception since it was temporary.
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Adobe EchoSign Web Contracts 2012 Conference
Banner Ads Promoting the Event
Project Description:
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Adobe EchoSign “Increase The Speed” Campaign
Banner Ads
Project Description: This campaign was targeted at CFOs and real estate professionals using customized text in the emails and landing pages.
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Adobe EchoSign Real Estate Agents and Brokers Campaign
Banner Ads
Project Description:
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Adobe EchoSign Website Redesign Phase 1 Example Co-branded Homepage Redesign – Before and After Examples
After Version
Project Description: This was the first iteration of the site redesign right after the merger announcement between EchoSign and Adobe. I had seen other companies simply just adding the red Adobe tag to their header and updating their footers so this seemed to be the most appropriate solution, plus it was the easiest to do quickly. The bottom of the red Adobe tag is not suppose to be tangent with other page elements, is suppose to look like it's hang when placed at the top of a page. Although this was a violation of the brand standards we made an exception since it was temporary.
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Adobe EchoSign “Get Documents Signed Anywhere” Campaign Banner Ads
Project Description: For this project I gathered stock photos to represent different unexpected situations where people could be while signing a document. Concept was based on a “Sign From Anywhere” idea we had used previously from the marketing manager.
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Adobe EchoSign “Be A Hero” Initial Banner Ad Design Variations
Project Description: These are three initial designs based on a concept from the marketing manager using a document illustration I had previously created and stock image I found as alternate directions.
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