Grand Mutual Life Insurance Micro Site Home Page
Client
Grand Mutual
Purpose
Lead generation for insurance services.
Description
Micro site and landing page arrived at from email distribution and search engines which promotes insurance provider selection services.
Client Brief
Create a layout and design based on existing content but make it look better and be more friendly.
Design Rationale
Developed possible audience profiles and source stock photography to represent potential customers. Used lively colors and yellow to inject character into the page.
